Recent Product Manager Interview Questions

Aniket B. - "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"See full answer

Anonymous Moose - "Clarifying Questions: Why does Meta want to build this product ? {Aligns with Meta's mission of connecting people} What's the goal ? Does Meta want to monetise this initiative in any way? {It wants to increase the total number of users using this platform and then in the mid-term increase engagement} User Groups: Young (20-40), tech-savvy working professional; seeking doctor consultation for self, friends and family members (First) Older mass (50+), seeking frequent and accessible doct"See full answer

Graig - "Yes to peer manager from stackholder team the problem was every time she wanted say something she used to have three way connect with me and my manager"See full answer

Anil K. - "Acquisition New sign-ups for Google Drive Service Google Drive app installs Activation Number of users with at least one file since sign-up Paid Google Drive Users Engagement DAU, MAU Sessions, Frequency Time spend Files accessed per session Task completion - sharing file, setting up automatic back up etc. Retention % Repeat Users % Users Churning out Google App Uninstalls Referral Inviting"See full answer

Rev - "Narrow down on a person (born in city childhood - school - college - work - retirement) Age: 0-5 = ignoring travel for this part (might travel with parents) 5-19 = weekdays school, weekends outings School distance 5 km , total = 10km (to & fro) (4 intersections * 1min(time spent) = 4 min/ day) 52 x 5 x 4 = 1040 mins ~ 15 hrs 15 * 14 yrs = 210 hrs Weekends 52 x 2 = 104 days * 0.3 = 30 days Trips = 10 km (8 intersections * 1min(time spent) = 8 mins) 30 x 8 ="See full answer

Sumit P. - "CQs: Uber - which business? → Ride hailing Business - B2B or B2C? → B2C Geo - India Revenue/profit → revenue Revenue sources Rides - bike, car, shuttle Ads Partnerships Rides revenue = number of rides x average price Ads revenue = ad impressions x conversion rate x CPC Partnerships = number of partnerships x average income Considering I am a PM, do you want me to focus on tech focused enablement only? No, assume you are a VP of product *"See full answer

Product V. - "QQ  Design a product to help people feel more rested Clarifying Questions What is the definition of being rested - Am I the PM for google or any other tech startup - tech startup Does this help people meditate or sleep - Say sleep well and relax What is the specific goal of the product - Refresh people Is this mobile or any other medium - it is mobile based offering Any specific country - USA Any other constraints - No other constraints **How th"See full answer

Rahul S. - "I have a 10 years experience"See full answer

Praful B. - "Define the goal of the experiment. What do you want to test? Are you trying to improve conversion rates, increase engagement, or something else? Identify the variables to test. What are the different options that you want to test? For example, if you are testing different call-to-action buttons, your variables would be the different button text and colors. Set up the experiment. This involves creating two versions of the app or website, one for each variation of the variable that you are testi"See full answer

Tanu M. - "When it comes to Metrics, I always think of one thing " What cannot be measured cannot be done". The product that I am managing goal is on enabling the products for our partners so that our partners can have a seamless experience of doing business with us which in turn will increase the revenue. The user segment for my product is mainly resellers who can resell the product to another customer so that the reach of the customers is more. The metrics which I am tracking are revenue, referrals, an"See full answer

Product V. - "Clarifying QQ What is the definition of children - Say age 8-13 Are we referring to the writing pen - Ball or fountain - Feel free to make assumption Are we designing for the first time writing experience - Feel free to make an assumption What is the overall goal here - Allow children to experience with pen Any specific country or region - Say International I will take India and then we can design something on the similar lines for the developing world - something that wi"See full answer

Brody C. - "Honestly, I was a bit all over the place with this one. My structure was: Meta Mission Audiences Thinking about journeys and pain points (TAM + Unmet Needs) Brainstorm solutions Prioritize solutions MVP - Measure of success Risks and tradeoffs The interviewer kept trying to derail the conversation. I chose Group Volunteers (a group of people who want to volunteer together) as the audience, and in hindsight it was a poor choice. Because I chose that over individuals, I couldn't narrow down"See full answer

Daniel L. - "You're the PM for all of Instagram Stories. What is your North Star metric? Meta's Mission: Give people the power to build community and bring the world closer together. IG's Mission: To capture and share the world's moments User Types Marketplace / 2-sided ecosystem Creators and the Consumers Metric Categories Adoption Engagement Retention [not pictured]: create a table with 2 columns: Creators and Consumers and 3 rows: Adoption, Engagement, Retention. Talked through and priori"See full answer