Top Product Manager Interview Questions

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > It definitely did. Here are three ways I think we could improve how we operate to prepare for another pandemic. A Work From Home Culture > One major way we were impacted was through how we operate as teams. Working from home became the new norm, a"See full answer

Exponent - "It may not seem like it, but this is actually a Favorite Product question. We're given just one constraint here: a product management tool. Let's review the Favorite Product formula: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let"See full answer

Exponent - "This is an interesting Improve a Product question! Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Okay great. Now that we have the formula, it's time to execute on it! Ask clarifying questions Before we start identifying possible solutions, it's important we ga"See full answer

Exponent - "This is a Fermi problem — an estimation or approximation problem with limited information and back-of-the-envelope calculations. There's no right answer: interviewers want to understand how you think and how well you can explain your reasoning, rather than what you already know. Recall the formula for Fermi problems: Ask clarifying questions Catalog what you know Make equation(s) Think about edge cases to add to equation **Breakdown components of your equat"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > I'll list the three biggest ways I think COVID-19 affected Amazon. Fulfillment Issues > I imagine Amazon is getting much more volume of sales then they were previously. Although Amazon had a lot of sales before, quarantine has caused many people t"See full answer

Kiran R. - "Automated Reimbursement System 1. Clarifying Questions Scope: Will the system be applicable to all employees or only specific grades/levels? Ownership: Are we building this product internally for our own use, or is it intended for external/outsourced usage? MVP Requirements: Besides automation, what additional features or problem statements should the Minimum Viable Product (MVP) address? 2. User Segmentation Commute Expenses: e.g., m"See full answer

Muhammed N. - "Increase the Viewer count ; Simply the process of uploading videos > increasing the amount of videos on YouTube> increasing the amount of data the can be collected by creators > leading more viewers"See full answer

Exponent - "This is one of the core behavioral questions that you should expect to cover in any interview. In particular, it asks you to justify why you want to work at a specific company that you've applied for. There's no right answer for this, however we do recommend you list at least three distinct reasons. Here's an example of what you might say: > That's a great question. There are three main reasons why I'd want to work on Twitter's Ads team:Building an impactful product > Working on marketplaces > M"See full answer

Exponent - "First, it's important to recognize this type of question as a Fermi question in disguise. We need to estimate the total market size of Dropbox for small and medium-sized businesses, which involves approximating things like the number of SMBs as well as the average revenue per SMB to get to our answer. Luckily, we have a playbook for these kinds of questions. Here's our formula for tackling Fermi questions: Ask clarifying questions Catalog what you know **Make equation(s)"See full answer

Exponent - "First, it helps to give a motivation of why it might be useful to understand web cookies and what they are. Then, give a useful example by analogy of how they work. Here's how we might explain web cookies. > When you open your browser and visit www.facebook.com, your browser already knows know you're signed in and log in automatically. Or, say you're on a shopping website for skis and then you start getting ads for skis. How does your browser know this stuff?The answe"See full answer

Scott S. - "The growth of remote work presented engineering managers with the unique problem of leading scattered teams. Keeping remote workers engaged, motivated, and productive can be a daunting endeavour, but with the appropriate tools and methods in place, it’s possible to bridge the gap caused by physical distance and establish a thriving work environment. One crucial part of managing remote or hybrid teams is good communication. Establishing clear routes of communication and setting expectations fo"See full answer

Yatin K. - "I conducted an in-depth analysis of FedEx's business model, focusing on their primary operations which encompass pickup, transit, and delivery. I evaluated potential metrics across each stage, aiming to determine the most pertinent one for operational insights. Initially, I proposed using the Fulfillment Ratio, calculated as the number of successful deliveries divided by the expected deliveries, to measure performance. However, the interviewer pointed out this metric's retrospective nature and"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Exponent - "This is an Improve a Product question. Let's first go over the Improve a Product formula: Ask clarifying questions Identify users, behaviors, and pain points State product goal Brainstorm small improvements Brainstorm bolder improvements Measure success Summarize Now, let's begin! Ask clarifying questions Before we begin listing off recommendations, it's important you ask questions to ensure you and the interviewer are on the same page"See full answer

Gal B. - "1. Clarifying Questions Before setting up metrics, I’d ask the following questions to clarify the scope and context of the product: What types of insights does the app provide? Are they focused on engagement (e.g., active users, message trends), security (e.g., flagged messages, compliance risks), or operational efficiency (e.g., team performance, usage patterns)? Who are the admins? Are they IT administrators, department leads, or HR managers? Their specific roles may define"See full answer

Exponent - "This is a Design a Product question. For this, we'll want to follow the formula for success: Ask clarifying questions Identify user types, behaviors, and pain points State the goal and use cases List current solutions Improvements / net new solutions Evaluate and select solutions Measure Success Summarize Ask clarifying questions It's important to get clarity on anything unclear. Asking questions also helps us limit scope early on s"See full answer