Product Manager Analytical Interview Questions

Pratik H. - "How would you define success for Doordash Clarify- Are we looking at the US Market? Yes Are we we looking at it from today? Yes Are looking at mobile or web? Both Has anything changed in doordash;s strategy or marketplace I should be aware of? Nothing major Lets talk a little about the misssion of doordash. It probably goes something along the lines make food delivery as easy as possible. Their core product is three sided. You have drivers on one end, customers that order food on the other and"See full answer

Anonymous Amphibian - "Part 1 - Initial diagnostic questions Question: To start, I want to confirm that this is actually an issue. Have we changed any logging related to DAU in past couple of months? Answer: No Question: Ok, now I'm wondering if this could be a seasonal issue. In the past 6 months, have we seen a similar trend where DAU is down by 10%? Answer: No Question: Ok, to zoom out for a second, let's think about any macro-level factors that may have impacted DAU. Is there any negative public sent"See full answer

Anonymous Crab - "Clarify: IG shops is the marketplace on IG, where users can view items listed for sale by creators/businesses and also search for specific items or categories. Users can actually buy through shops instead of getting navigated to the original business website. Correct? Clarify: Can only sellers/businesses which own their inventory have a "shop"? Or can a social media influencer (different IG account) sell on behalf of a business? Structure: In order to figure out what success looks like, I'd fi"See full answer

Anu S. - "what is a task rabbit? marketplace connecting users with freelance labor with local demand, allowing consumers to find help with everyday tasks, including furniture assembly, moving, delivery, and handy person work Explain the User Flow in short: User logs in, searches for the services, sorts, picks and books the service the gig worker gets 24 hours to pick the request, accepted or declined In case it is accepted then it is considered a "BOOKed"gig what is the post booking experience? -"See full answer

Apurv W. - "Clarify: Understanding of wallets an UPI What is failure rate here? - transaction failed Is it real time failure or successful on front end but failed in backend - assuming it is front end, real time failure. Have other related products/features experienced the same change? Diagnose (impact, significance) Failure rate = assuming it is significantly increasing Impact = customer lifetime value, # of bookings, Avg order value and satisfaction too. Users & value Seller = Revenue "See full answer

Bhuppi S. - "To measure the success of the WhatsApp engagement and retention is crucial along with monitiozation. So, i will make sure following metrics:** Daily Active Users (DAU) and Monthly Active Users (MAU): DAU and MAU are critical metrics for understanding the scale and engagement level of the user base. A healthy ratio between DAU and MAU (known as stickiness) indicates strong user retention and habitual use. Message Sent/Received Volume: The volume of messages sent and received is a d"See full answer

Anonymous Flamingo - "As a product manager, my first step in designing a free product would be to define the product's target audience and the problem it aims to solve. Once these factors are established, I can then determine the best way to monetize the product. One way to monetize a free product is through advertising. This involves displaying ads to users as they use the product, and earning revenue based on the number of clicks or impressions the ads receive. This model is commonly used by social media platforms,"See full answer

Aekagra S. - "Clarified whether this drop is observed in a particular geography or with a particular demography or devices. Then moved to the analysis of any bugs or flow broken or any defects. If not then talk about any competitor launching a product or feature in a similar category. If yes then double down on that or else speak about any political or marketing campaign that's been launched or any negative news about Facebook. What-Why analysis and concluded with a possible cause."See full answer

Kiley S. - "Measure Success of FB rooms. First I would like to clarify my understanding of the product: FB Rooms is a video call product similar to zoom in which a user can create a room and then invite people to join either with Facebook, if they are already friends or with a link or invite. Able to use filters and virtual backgrounds Now that we have aligned on the understanding of the product, I would like to think about the goals for the product. Goals: Business goals: Rooms was FB’s"See full answer

Arthur Y. - "Clarifying Questions: What are Discovery features on IG? My assumed answer: posts of followers you don’t already follow that you see on the Discovery tab of IG. The posts consist of video clips, IGTV posts, and pics. User can browse through endless scroll of posts, and can filter by category (e.g. sports, comedy, etc.) on the Discovery tab. Exclude IGTV and IG Shopping, which can also be accessed by Discovery tab, and just focus on Discovery of users you don’t already follow as"See full answer

Anonymous Salmon - "clarify: paid users, annual subscription user segmentation: levels; active vs dormant; age; regions use cases & pain points solution brainstorm: retention = activation + engagement + resurrection; prioritization of solutions execution"See full answer

Disha - "TikTok → short-form video platform where users share, post, comment, and like each other’s videos Clarifying Questions Define Active → Users who are opening the app at least once a day for a particular duration say 1 min Geography? Consider India for this case Is the source/BI Tool where we saw the drop valid enough? TikTok is both on the app as well as browser - Where are we seeing the drop? Is there a particular platform wherein we are seeing the drop? Android or iOS New"See full answer

Krishnan S. - "I would start with few clarifying questions for the investigation and diagnosis of the problem. Timing and volume: For how long is the peak surge being noticed? Past few days / weeks / months? Clarify about 'certain times'. Is it weekday Morning (Peak), Morning (off peak), Afternoon, Afternoon (peak), Evening (peak), Evening (off peak) or weekend? Do we info on vehicle type that have the most volume? Cars, trucks, commercial vehicles, etc., Location and convenience of the gas st"See full answer

Dolores - "Clarify question: Google flight search: flights.google.com (app or website) Allows users to search for flights, sort, or filter To book, you are directed to airline or aggregator sites Vision of the product: Help users find and compare flights they want to take Users: Flyers (primary user) Airlines and aggregator sites (prices, avail, options) Flight inventory providers Success metrics: Number of users/flyers like DAUs or MAUs % flyers (DAUs or MAUs) which are repeat Success"See full answer

Nayla D. - "Instagram is social media app where you can share photo and video to others. Impressions is an important metrics to track because it shows how many contents that users see. Clarify Questions: Is this drop happen suddenly or gradually? - Gradually How long has it been happening? - Last 3 months Is it happen globally or in certain region? - Globally Is the drop happen to all user segments (age, new/existing, active/less active users)? - all user segments When calculating an impressions,"See full answer

Aniket A. - "Clarification: Is it consumer facing or business? -- consumer Launch is global or regional? -- global Is this full blown launch or beta release? -- full blown What goal does this app serve? How is it aligned with the company goals? -- AI Chatbot Can you explain the strategic importance of the app? -- gain market share; compete with other players who are already ahead in the market Do we have any data around potential customers/TAM with this app? -- billions of users "See full answer

Coach - "Great question, give me a moment to collect my thoughts…. When faced with a situation where a product defect is impacting my customers as a product manager my goal would be to roll out a quick & effective enough solution that minimizes the negative impact on users. I would seek available incident information to understand, its blast radius i.e. the impacted users, platforms, duration, if available understand the nature of failure i.e. recoverable vs not, it's root cause and short/long t"See full answer

Anonymous Muskox - "Clarification Questions Understanding of Netflix -> clarification Clarification regarding the meaning of logged into the platform -> not coming back or they are logged out From how long they we been seeing this issue and is this issue gradual? Which demography or geography are we talking about? The metrics which we are tracking are actually working or not? Internal Factors Any infrastructure problem, frequently "App not responding" or frequently auto log out? Any pa"See full answer