"YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $
User - what impacts user base, users’ watch time (why would users not use YT anymore?)
Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs)
Safety, trust, privacy, digital well being
No relevant content
Distribution - platform bans, distribution deals falling through (eg smart TVs)"
Urvashi G. - "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $
User - what impacts user base, users’ watch time (why would users not use YT anymore?)
Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs)
Safety, trust, privacy, digital well being
No relevant content
Distribution - platform bans, distribution deals falling through (eg smart TVs)"See full answer
"Clarify:
Map means -> coordinates
Places -> any location visitable by humans
software/hardware? -> up to you
unmapped by anyone or in Gmaps? -> not in Gmaps
Goal: to widen coverage
constraints -> none
market - US
Time to market -> 3-6 months
Why
Aligns with Google mission
Drive more engagement
Users
Company
Users who drop locations
Big City dwellers
Country side areas
Remote areas with limited internet
End users
Advertisers
Prioritise: siz"
Utkarsh G. - "Clarify:
Map means -> coordinates
Places -> any location visitable by humans
software/hardware? -> up to you
unmapped by anyone or in Gmaps? -> not in Gmaps
Goal: to widen coverage
constraints -> none
market - US
Time to market -> 3-6 months
Why
Aligns with Google mission
Drive more engagement
Users
Company
Users who drop locations
Big City dwellers
Country side areas
Remote areas with limited internet
End users
Advertisers
Prioritise: siz"See full answer
"1) Clarifications
Is this a Google initiative? Yes
Timeline for development? MVP within 3 months.
Hotel type? Focus on urban and mid-sized hotels
Items to offer? Include ready-to-eat meals/snacks (e.g., microwaveable food, healthy snacks, beverages).
Geographic scope? Launch in the US only.
2) Google Mission / Why
"Organize the world’s information and make it universally accessible and useful."
Google aims to enhance the guest experienc"
Carlos S. - "1) Clarifications
Is this a Google initiative? Yes
Timeline for development? MVP within 3 months.
Hotel type? Focus on urban and mid-sized hotels
Items to offer? Include ready-to-eat meals/snacks (e.g., microwaveable food, healthy snacks, beverages).
Geographic scope? Launch in the US only.
2) Google Mission / Why
"Organize the world’s information and make it universally accessible and useful."
Google aims to enhance the guest experienc"See full answer
"No Interoperability between Digital Wallet Payments ?
User Pain Points:
Lack of Interoperability: Digital wallets operate in silos, forcing users to rely on inefficient workarounds, such as transferring funds to a bank account and then to another wallet, resulting in delays and extra effort.
Time-Consuming Process: Current methods to move money between wallets are tedious, often taking 1-3 business days, which can be especially inconvenient for time-sensitive transactions.
High Friction fo"
Pradeep V. - "No Interoperability between Digital Wallet Payments ?
User Pain Points:
Lack of Interoperability: Digital wallets operate in silos, forcing users to rely on inefficient workarounds, such as transferring funds to a bank account and then to another wallet, resulting in delays and extra effort.
Time-Consuming Process: Current methods to move money between wallets are tedious, often taking 1-3 business days, which can be especially inconvenient for time-sensitive transactions.
High Friction fo"See full answer
"To determine whether we should introduce a new ads placement on the Uber homepage, I will use the following framework:
Clarifying Questions
Mission and Goals
User Journey and Pain Points
A/B Testing Plan
Decision-Making Criteria
1. Clarifying Questions
To ensure I fully understand the problem, I would ask:
What type of ads are we considering? For example, are they full-screen ads, banner ads, or native ads integrated into the feed? --> Take your"
Shrey H. - "To determine whether we should introduce a new ads placement on the Uber homepage, I will use the following framework:
Clarifying Questions
Mission and Goals
User Journey and Pain Points
A/B Testing Plan
Decision-Making Criteria
1. Clarifying Questions
To ensure I fully understand the problem, I would ask:
What type of ads are we considering? For example, are they full-screen ads, banner ads, or native ads integrated into the feed? --> Take your"See full answer
Product Manager
Analytical
+1 more
🧠Want an expert answer to a question? Saving questions lets us know what content to make next.
"YouTube Goal -> Give voice to everyone and show them the world,
Video -> Shorts( Dominated by Shorts, Reels, Tiktok
Mid(1-25 Min). -> Youtube
Medium Long(60-90 Mins) -> [Opportunity]
Long(150-180 Mins) -> OTT Platform, Movies
Youtube can assist content creators on Youtube to make high-quality Film Like Videos without any Production Setup. Assisting Content Creators to create Movies with"
Anonymous Muskox - "YouTube Goal -> Give voice to everyone and show them the world,
Video -> Shorts( Dominated by Shorts, Reels, Tiktok
Mid(1-25 Min). -> Youtube
Medium Long(60-90 Mins) -> [Opportunity]
Long(150-180 Mins) -> OTT Platform, Movies
Youtube can assist content creators on Youtube to make high-quality Film Like Videos without any Production Setup. Assisting Content Creators to create Movies with"See full answer
"Click- through rate (CTR) should not be analyzed in isolation. Combining it with watch time, bounce rate, and retention metrics ensures a comprehensive understanding of user engagement and content effectiveness.
Hypothetically, addressing the 10% CTR decline on Netflix
Understand & Identify where the CTR drop is:
Compare CTR trends over the past few weeks / months / years to identify if this a seasonal fluctuations or a major issue.
Is the 10% drop a platform-wide issue or specific to a"
Nagasowjanya V. - "Click- through rate (CTR) should not be analyzed in isolation. Combining it with watch time, bounce rate, and retention metrics ensures a comprehensive understanding of user engagement and content effectiveness.
Hypothetically, addressing the 10% CTR decline on Netflix
Understand & Identify where the CTR drop is:
Compare CTR trends over the past few weeks / months / years to identify if this a seasonal fluctuations or a major issue.
Is the 10% drop a platform-wide issue or specific to a"See full answer
"Question for the community: have others experienced a situation where the interviewer really pushed for defining a success metric early on in the case before making too much progress on the case itself? If so, how did you handle?
How I approached the case:
I used the framework taught here on Exponent but have a question for the community.
At the beginning of the interview, I shared my steps - company goals, customer, painpoints, solutions, prioritize and if we had time, I'll explore some succ"
D P. - "Question for the community: have others experienced a situation where the interviewer really pushed for defining a success metric early on in the case before making too much progress on the case itself? If so, how did you handle?
How I approached the case:
I used the framework taught here on Exponent but have a question for the community.
At the beginning of the interview, I shared my steps - company goals, customer, painpoints, solutions, prioritize and if we had time, I'll explore some succ"See full answer
"Meta Pay - What is it?
Payment platform that lets people buy and send money on Facebook, IG and Instagram
on platforms like FB and IG, people already find things they like and the businesses can sell directly on the platform through shops so Pay is closing the last mile and letting them also check out quickly once they’ve added their card details once. It’s making it a real one-stop shop.
It also allows making more transactions directly on the platform without having to enter card deta"
Rotem L. - "Meta Pay - What is it?
Payment platform that lets people buy and send money on Facebook, IG and Instagram
on platforms like FB and IG, people already find things they like and the businesses can sell directly on the platform through shops so Pay is closing the last mile and letting them also check out quickly once they’ve added their card details once. It’s making it a real one-stop shop.
It also allows making more transactions directly on the platform without having to enter card deta"See full answer
"I believe these are the traits of a great PM. I see PM to be somone who is a great manager of customer problems and for that he/she has to be:
Be an expert at the one domain and know the customer of the product in that domain and curate experiences for them better than the competition.
Be persuasive - Get things done by convincing rather than commanding.
Learn how great products are by being an engineer.
Be a fearless leader by championing teams ideas all the way to the management la"
Siddharth P. - "I believe these are the traits of a great PM. I see PM to be somone who is a great manager of customer problems and for that he/she has to be:
Be an expert at the one domain and know the customer of the product in that domain and curate experiences for them better than the competition.
Be persuasive - Get things done by convincing rather than commanding.
Learn how great products are by being an engineer.
Be a fearless leader by championing teams ideas all the way to the management la"See full answer
"QUESTION: Imagine that you are a PM that owns the post booking experience at Airbnb.How would you solve for the worst post-booking experience?
Follow-up questions:
Specific business goal in mind? (no)
What is my scope? Do I own all post booking across product category? Or is there a specific product that I am focussing on (events, homes, specific home duration)? (you chose)
Am I focussing on the user - renter or event goer? Or the creator - host or event creator? (your choice)
Do yo"
Anonymous Aardvark - "QUESTION: Imagine that you are a PM that owns the post booking experience at Airbnb.How would you solve for the worst post-booking experience?
Follow-up questions:
Specific business goal in mind? (no)
What is my scope? Do I own all post booking across product category? Or is there a specific product that I am focussing on (events, homes, specific home duration)? (you chose)
Am I focussing on the user - renter or event goer? Or the creator - host or event creator? (your choice)
Do yo"See full answer
"In my role as a Product Owner, I was developing a platform for a logistics company.
As a PO and that too of a digital agency, my work was mostly before-end-to-after-end, it would start from pitching, strategy, product management, launch, funding deck prep.
In mid of the product management cycle, the client starts adding pressure to deliver way before the deadline, as they had found the PE firm that conceptually was ready to start funding discussion, since this was not scoped before the start,"
Umang S. - "In my role as a Product Owner, I was developing a platform for a logistics company.
As a PO and that too of a digital agency, my work was mostly before-end-to-after-end, it would start from pitching, strategy, product management, launch, funding deck prep.
In mid of the product management cycle, the client starts adding pressure to deliver way before the deadline, as they had found the PE firm that conceptually was ready to start funding discussion, since this was not scoped before the start,"See full answer
"Prompt - annual cost of managing Google photos (note - I believe Google doesn't ask estimation question anymore, not sure who/here/how this was asked)
We will go over what Google photos is, its users, how they use photos, what costs are incurred, estimation - base case then scale it out, gut check the answers, and arrive at an estimate
Google photos is a photo and video storage service.
Its users are
Content creators/users
Google (hosting)
Other service providers that provide value-add"
Glados - "Prompt - annual cost of managing Google photos (note - I believe Google doesn't ask estimation question anymore, not sure who/here/how this was asked)
We will go over what Google photos is, its users, how they use photos, what costs are incurred, estimation - base case then scale it out, gut check the answers, and arrive at an estimate
Google photos is a photo and video storage service.
Its users are
Content creators/users
Google (hosting)
Other service providers that provide value-add"See full answer
"Clarifying questions: When we talk about a 'meditation app', are we mainly focusing on audio content? And are we thinking of this under a big brand or are we a fresh startup? Also, is our main target the US? And, are we designing mainly for individual use, or are we thinking about larger settings like schools?
Interviewer: It's a startup. We're aiming for individual users, mainly in the US, and yes, an audio-based format.
Summary till now: In today's digital age there's an increasi"
Ankit M. - "Clarifying questions: When we talk about a 'meditation app', are we mainly focusing on audio content? And are we thinking of this under a big brand or are we a fresh startup? Also, is our main target the US? And, are we designing mainly for individual use, or are we thinking about larger settings like schools?
Interviewer: It's a startup. We're aiming for individual users, mainly in the US, and yes, an audio-based format.
Summary till now: In today's digital age there's an increasi"See full answer
"Ask clarifying questions
1/ Are there any business changes to be aware of?
2/ Youtube Premium already exists so I am guessing we are not revisiting changing the prices just restarting the process from scratch
3/ Pricing for a specific market? North America, Asia, somewhere else?
To tackle this I would break down the problem into a few steps,
What is Google's mission and how Youtube premium fits into that
Google's mission is to organize information and make it accessible to all
You"
Glados - "Ask clarifying questions
1/ Are there any business changes to be aware of?
2/ Youtube Premium already exists so I am guessing we are not revisiting changing the prices just restarting the process from scratch
3/ Pricing for a specific market? North America, Asia, somewhere else?
To tackle this I would break down the problem into a few steps,
What is Google's mission and how Youtube premium fits into that
Google's mission is to organize information and make it accessible to all
You"See full answer
"Clarifying question:
AOV/USER it means that the total price paid by a user in a certain period should be more than what it is now ?
Is the average taken on a daily/ weekly/monthly basis ? I would presume it to be a monthly basis , as it helps us a defined period of time to analyse user beharviour and track number of orders. Daily wont be succesfull mertric , as ocassionally only a user may order multiple times in a day , also weekly is also a viable metric but that wont help us to analyse"
Sdn D. - "Clarifying question:
AOV/USER it means that the total price paid by a user in a certain period should be more than what it is now ?
Is the average taken on a daily/ weekly/monthly basis ? I would presume it to be a monthly basis , as it helps us a defined period of time to analyse user beharviour and track number of orders. Daily wont be succesfull mertric , as ocassionally only a user may order multiple times in a day , also weekly is also a viable metric but that wont help us to analyse"See full answer
"1. Understand the "Why" (Deep Dive) - Before jumping to solutions, as a PM needs to precisely understand why users are unhappy. NPS gives us a score, but not the reasons. (0 -4 weeks)
Analyze Feedback: Go beyond the score. What are Detractors (0-6) saying? What do Promoters (9-10) love?
Qualitative Research:(VOC- voice of the customer) Conduct user interviews, analyze support tickets, and observe product usage. Pinpoint specific pain points (e.g., slow p"
Vishnu G. - "1. Understand the "Why" (Deep Dive) - Before jumping to solutions, as a PM needs to precisely understand why users are unhappy. NPS gives us a score, but not the reasons. (0 -4 weeks)
Analyze Feedback: Go beyond the score. What are Detractors (0-6) saying? What do Promoters (9-10) love?
Qualitative Research:(VOC- voice of the customer) Conduct user interviews, analyze support tickets, and observe product usage. Pinpoint specific pain points (e.g., slow p"See full answer
"Clarify Questions:
Is this app in Facebook app? or we build a different app for this? - Yes, this is in FB app now.
Will we have monetization in the first launch or launch it for free first? - Free first, but there is a potential monetization in the future.
Context: we will launch Facebook Jobs in two weeks, indicating that this is a new product.
I want to step back a bit, why this is important for Meta. Meta mission is to make it easier to build community and bring the world closer"
Nayla D. - "Clarify Questions:
Is this app in Facebook app? or we build a different app for this? - Yes, this is in FB app now.
Will we have monetization in the first launch or launch it for free first? - Free first, but there is a potential monetization in the future.
Context: we will launch Facebook Jobs in two weeks, indicating that this is a new product.
I want to step back a bit, why this is important for Meta. Meta mission is to make it easier to build community and bring the world closer"See full answer
"Assumptions:
We're looking only at a single large dealership in San Jose, per the question, not all large car dealerships
New cars already come with tires; the dealer does not have to purchase them separately
A couple of different ways I might approach this:
Approach 1: Estimate based on # cars serviced per day
Dealer intakes 10 cars for servicing per hour (based on anecdotal observation)
100 cars serviced per day (assuming service dept. open 10 hours per day)
Cars that need onl"
Andrew B. - "Assumptions:
We're looking only at a single large dealership in San Jose, per the question, not all large car dealerships
New cars already come with tires; the dealer does not have to purchase them separately
A couple of different ways I might approach this:
Approach 1: Estimate based on # cars serviced per day
Dealer intakes 10 cars for servicing per hour (based on anecdotal observation)
100 cars serviced per day (assuming service dept. open 10 hours per day)
Cars that need onl"See full answer