Product Manager Interview Questions

Review this list of 1,618 product manager interview questions and answers verified by hiring managers and candidates.
  • "From Product Management perspective: I would first start with some clarifying questions. Is this algorithm to be used across Play Store for all kinds of apps or for some specific catgeory of apps What is the major objective. Are you entering a new market and hence objective is to capture market OR already in an existing market and want to maximise profit (since Google, most likely second objective) I would like to experiment with algorithms and see results before finalising. This will nee"

    Aditya S. - "From Product Management perspective: I would first start with some clarifying questions. Is this algorithm to be used across Play Store for all kinds of apps or for some specific catgeory of apps What is the major objective. Are you entering a new market and hence objective is to capture market OR already in an existing market and want to maximise profit (since Google, most likely second objective) I would like to experiment with algorithms and see results before finalising. This will nee"See full answer

    Product Manager
    Analytical
    +1 more
  • +1

    "So basically, we are losing our overall users, we are seeing a drop in the no. of users logging in daily. Step 1-Clarifying questions: Is this across any certain segments of users, ike gen-Z or content creators etc? Is it affecting any particular segment of Instagram like stories, reels, content etc Step 2-Forming high-level hypothesis: External factors -Are competitors like TikTok or YouTube Shorts -Is it because of any seasonal changes (exam season etc) Internal factors -Are u"

    Vanitha P. - "So basically, we are losing our overall users, we are seeing a drop in the no. of users logging in daily. Step 1-Clarifying questions: Is this across any certain segments of users, ike gen-Z or content creators etc? Is it affecting any particular segment of Instagram like stories, reels, content etc Step 2-Forming high-level hypothesis: External factors -Are competitors like TikTok or YouTube Shorts -Is it because of any seasonal changes (exam season etc) Internal factors -Are u"See full answer

    Product Manager
    Analytical
    +1 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    Video answer for 'Design Facebook Messenger.'
    +55

    "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"

    A B. - "Great explanation on each of the components and their use. During the interview would a PM candidate be expected to go in-depth for capacity estimation (e.g. storage estimation, bandwidth estimation etc.?)"See full answer

    Product Manager
    System Design
    +1 more
  • Google logoAsked at Google 
    +2

    "Restaurant Types High-end Fast-food Regular User Types Restaurants – seeking operational efficiency and increased revenue. Customers – categorized by group size and dining intent: 2–4 Friends/Family – casual dining. Solo Diners – convenience and quick service. Groups > 4 – shared orders and split bills. Goal Design a tablet solution to achieve product-market fit by addressing key pain points and driving high ad"

    Brandy L. - "Restaurant Types High-end Fast-food Regular User Types Restaurants – seeking operational efficiency and increased revenue. Customers – categorized by group size and dining intent: 2–4 Friends/Family – casual dining. Solo Diners – convenience and quick service. Groups > 4 – shared orders and split bills. Goal Design a tablet solution to achieve product-market fit by addressing key pain points and driving high ad"See full answer

    Product Manager
    Product Design
  • 🧠 Want an expert answer to a question? Saving questions lets us know what content to make next.

  • Discord logoAsked at Discord 
    Video answer for 'Describe a time when your project failed.'
    +6

    "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."

    Anjali V. - "I feel this is more about "Describe a time when I failed or struggled" rather than "Project Failure"."See full answer

    Product Manager
    Behavioral
    +1 more
  • "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"

    Alice S. - "Clarify understanding of the problem space. What does success look like? How is it measured? Platform specific? Market specific? Time period? Business goals? Then perform a funnel analysis to understand user journey and look for problems or opportunities. Choose a user segment to focus on. Identify different user segments and prioritise one. Summarise the goal of the user and the friction point. Brainstorm solutions. Come up with a number of rough solutions. Balance the business n"See full answer

    Product Manager
    Product Strategy
  • +7

    "Clarifying Qs: Uber PM Business goals - revenue, user engagement Known customer needs Any trigger or prompt - post covid, things are getting back to normal. Observing demand for kids to travel alone within the city from point A to B Geo - US Uber mission -- Create opportunity through movement Uber strengths - Brand value Mobile tech GPC tracking Real-time traffic and routing algos Fleet of drivers Why we need this app for kids: Why would kids want to trav"

    Ayush R. - "Clarifying Qs: Uber PM Business goals - revenue, user engagement Known customer needs Any trigger or prompt - post covid, things are getting back to normal. Observing demand for kids to travel alone within the city from point A to B Geo - US Uber mission -- Create opportunity through movement Uber strengths - Brand value Mobile tech GPC tracking Real-time traffic and routing algos Fleet of drivers Why we need this app for kids: Why would kids want to trav"See full answer

    Product Manager
    Product Design
  • Google logoAsked at Google 
    Video answer for 'What's the biggest threat to YouTube?'
    +19

    "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $ User - what impacts user base, users’ watch time (why would users not use YT anymore?) Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs) Safety, trust, privacy, digital well being No relevant content Distribution - platform bans, distribution deals falling through (eg smart TVs)"

    Urvashi G. - "YT threats →. Let's define threat - activities that reduce actual or growth rate for user base / watch time / $ User - what impacts user base, users’ watch time (why would users not use YT anymore?) Competition - all apps that compete for users' time spent on digital entertainment (VOD, social media apps like tiktok, vMVPDs) Safety, trust, privacy, digital well being No relevant content Distribution - platform bans, distribution deals falling through (eg smart TVs)"See full answer

    Product Manager
    Product Strategy
  • Meta (Facebook) logoAsked at Meta (Facebook) 
    +9

    "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"

    Patrick W. - "Clarify: Any specific types of groups (families or business)? Type of travel (air, train)? Global or domestic? Assumptions: Users have interest in travel. Content within Meta apps can help FB, whatsapp, Instagram. Have access to user data with travel preferences and budget. Resources to interact with travel businesses and institutions. Constraints: Users typically think of meta apps in the early discovery phase of travel, typically use travel company apps to complete experience e.g. booking,"See full answer

    Product Manager
    Product Design
  • +4

    "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"

    Simran M. - "To answer why Spotify introduced Podcasts, I would like to use 3C framework- Customer, Competitors and Company. Customers We have seen Spotify has a high WAU. This means users are engaged to the platform for music. Listeners need some new trend to listen to while going to the gym for example, or being stuck in a traffic. Sense of listening to something productive is what users need these days. Podcasts are lesser commitment than audiobooks because of short episode length"See full answer

    Product Manager
    Execution
    +1 more
  • Amazon logoAsked at Amazon 
    +4

    "I: Design a banking app for kids S: Sure, let me start with clarifying questions. What is our goal for building this app? I: To create financial literacy early in childhood and also increase our customer base. S: Sure. Are we going to launch it globally or in any specific geography or demography? I: Globally. S: Sure, Any resource or time constraints to keep in mind because I need to prioritize the features on the roadmap based on that? Also, are we launching it on iOS or Android? I: No resource"

    Sameer S. - "I: Design a banking app for kids S: Sure, let me start with clarifying questions. What is our goal for building this app? I: To create financial literacy early in childhood and also increase our customer base. S: Sure. Are we going to launch it globally or in any specific geography or demography? I: Globally. S: Sure, Any resource or time constraints to keep in mind because I need to prioritize the features on the roadmap based on that? Also, are we launching it on iOS or Android? I: No resource"See full answer

    Product Manager
    Product Design
  • "We were working on a very high stake migration project where were suppose to migrate all the traffic (more than 40 million users per day) from legacy to modern micro-services based architecture. Before making this massive migration decision, company has already developed a lot of services outside monolith and we were suppose to utilise those services. Some these services there were PADs responsible to communicate the specific vendor APIs. For each vendor we had a dedicated PAD. Fast forward"

    Mohammad shahid S. - "We were working on a very high stake migration project where were suppose to migrate all the traffic (more than 40 million users per day) from legacy to modern micro-services based architecture. Before making this massive migration decision, company has already developed a lot of services outside monolith and we were suppose to utilise those services. Some these services there were PADs responsible to communicate the specific vendor APIs. For each vendor we had a dedicated PAD. Fast forward"See full answer

    Product Manager
    Behavioral
    +1 more
  • +5

    "How often do we get 15 min to answer a question? Wondering isn't the expectation to answer this in 3-5 min?"

    Anonymous Raven - "How often do we get 15 min to answer a question? Wondering isn't the expectation to answer this in 3-5 min?"See full answer

    Product Manager
    Behavioral
    +1 more
  • +3

    "In my role as a Product Owner, I was developing a platform for a logistics company. As a PO and that too of a digital agency, my work was mostly before-end-to-after-end, it would start from pitching, strategy, product management, launch, funding deck prep. In mid of the product management cycle, the client starts adding pressure to deliver way before the deadline, as they had found the PE firm that conceptually was ready to start funding discussion, since this was not scoped before the start,"

    Umang S. - "In my role as a Product Owner, I was developing a platform for a logistics company. As a PO and that too of a digital agency, my work was mostly before-end-to-after-end, it would start from pitching, strategy, product management, launch, funding deck prep. In mid of the product management cycle, the client starts adding pressure to deliver way before the deadline, as they had found the PE firm that conceptually was ready to start funding discussion, since this was not scoped before the start,"See full answer

    Product Manager
    Behavioral
  • +6

    "QUESTION: Imagine that you are a PM that owns the post booking experience at Airbnb.How would you solve for the worst post-booking experience? Follow-up questions: Specific business goal in mind? (no) What is my scope? Do I own all post booking across product category? Or is there a specific product that I am focussing on (events, homes, specific home duration)? (you chose) Am I focussing on the user - renter or event goer? Or the creator - host or event creator? (your choice) Do yo"

    Anonymous Aardvark - "QUESTION: Imagine that you are a PM that owns the post booking experience at Airbnb.How would you solve for the worst post-booking experience? Follow-up questions: Specific business goal in mind? (no) What is my scope? Do I own all post booking across product category? Or is there a specific product that I am focussing on (events, homes, specific home duration)? (you chose) Am I focussing on the user - renter or event goer? Or the creator - host or event creator? (your choice) Do yo"See full answer

    Product Manager
    Execution
    +1 more
  • Amazon logoAsked at Amazon 
    +9

    "I will divide my answer in 2 parts: Process I use for managing risks in any Project I will explain a real life situation where a Risk occurred and how I managed it Process for Risk Management can be broken down into 3 parts: Risk Identification: Risk identification is a team effort and is an ongoing process that happens throughout the Project. Technical Risks are usually identified during design/build/testing stage. I maintain a Risk register document to capture all the risks identified"

    Saket S. - "I will divide my answer in 2 parts: Process I use for managing risks in any Project I will explain a real life situation where a Risk occurred and how I managed it Process for Risk Management can be broken down into 3 parts: Risk Identification: Risk identification is a team effort and is an ongoing process that happens throughout the Project. Technical Risks are usually identified during design/build/testing stage. I maintain a Risk register document to capture all the risks identified"See full answer

    Product Manager
    Behavioral
    +3 more
  • Google logoAsked at Google 
    +7

    "YouTube Goal -> Give voice to everyone and show them the world, Video -> Shorts( Dominated by Shorts, Reels, Tiktok Mid(1-25 Min). -> Youtube Medium Long(60-90 Mins) -> [Opportunity] Long(150-180 Mins) -> OTT Platform, Movies Youtube can assist content creators on Youtube to make high-quality Film Like Videos without any Production Setup. Assisting Content Creators to create Movies with"

    Anonymous Muskox - "YouTube Goal -> Give voice to everyone and show them the world, Video -> Shorts( Dominated by Shorts, Reels, Tiktok Mid(1-25 Min). -> Youtube Medium Long(60-90 Mins) -> [Opportunity] Long(150-180 Mins) -> OTT Platform, Movies Youtube can assist content creators on Youtube to make high-quality Film Like Videos without any Production Setup. Assisting Content Creators to create Movies with"See full answer

    Product Manager
    Product Strategy
  • +2

    "Question for the community: have others experienced a situation where the interviewer really pushed for defining a success metric early on in the case before making too much progress on the case itself? If so, how did you handle? How I approached the case: I used the framework taught here on Exponent but have a question for the community. At the beginning of the interview, I shared my steps - company goals, customer, painpoints, solutions, prioritize and if we had time, I'll explore some succ"

    D P. - "Question for the community: have others experienced a situation where the interviewer really pushed for defining a success metric early on in the case before making too much progress on the case itself? If so, how did you handle? How I approached the case: I used the framework taught here on Exponent but have a question for the community. At the beginning of the interview, I shared my steps - company goals, customer, painpoints, solutions, prioritize and if we had time, I'll explore some succ"See full answer

    Product Manager
    Analytical
    +1 more
Showing 141-160 of 1618