Product Manager Analytical Interview Questions

Disha - "TikTok → short-form video platform where users share, post, comment, and like each other’s videos Clarifying Questions Define Active → Users who are opening the app at least once a day for a particular duration say 1 min Geography? Consider India for this case Is the source/BI Tool where we saw the drop valid enough? TikTok is both on the app as well as browser - Where are we seeing the drop? Is there a particular platform wherein we are seeing the drop? Android or iOS New"See full answer

stash - "Clarification What category of Marketplace are we setting a goal for as there are several sub-marketplaces? —> We are looking at overall Marketplace Are we focused globally or in the US? —> Lets limit to the US To set the Goal for FB marketplace I will start by describing the product, go over goals for the users (buyers / sellers) and the business (FB), review user actions, list metrics and then summarize our goal for marketplace and choose a few keys metrics to track our progress towa"See full answer

Kevin S. - "The question given is intentionally very open ended. As the key phrases used are "air travel" which can encompass all parts of the journey not just the airport or flight experience & "improve the perception" which doesn't necessarily require fixing the problem (although you'd hope that was part of the conclusion). In addition, the constraints of time (1-year) and resources ($10M) means you must be very prescriptive. As such I think it'd be important to ask the following clarifying questions"See full answer

Bhuppi S. - "To measure the success of the WhatsApp engagement and retention is crucial along with monitiozation. So, i will make sure following metrics:** Daily Active Users (DAU) and Monthly Active Users (MAU): DAU and MAU are critical metrics for understanding the scale and engagement level of the user base. A healthy ratio between DAU and MAU (known as stickiness) indicates strong user retention and habitual use. Message Sent/Received Volume: The volume of messages sent and received is a d"See full answer

Tracy M. - "Clarify LLM purpose; research, extraction, reasoning, planning, assessing? Assuming document extraction skill only, large db, multiple doc types, unstructured data; assuming Haiku-2.5 (less complex tasks) and LLM parsing tool exists pre-extraction call. Assuming golden dataset for ref is accessible, experiments and observability set in place. Likewise prompts. Eval set:document extraction coverage: % of accurately extracted (doc type, structured outputs) document field/value/format coverage"See full answer

Parag - "Clarify Retention for which side of the platform - advertisers, groceries/shops, shoppers, users? - Assume Is there any specific event or trend driving retention down or we’re looking in general to overall improve from current state? - Assume Is this tied to any particular geography or region? - Assume Is this tied to any specific persona within our 4 sided platform? - Assume Are we changing the definition of retention (time, frequency, others)? - Assume no Goal - Improve the use"See full answer

Rohit K. - "First, let's align the Airbnb homepage with Airbnb's mission. Airbnb's mission is to "create a world where anyone can belong anywhere by providing healthy travel that is local, authentic, diverse, inclusive and sustainable." The homepage serves as the primary entry point for both potential guests and hosts, setting the stage for their journey and embodying this mission. Now, for the goals of Airbnb homepage, we can consider different aspects like awareness, engagement, and ultimately, driving bo"See full answer

Anil K. - "Acquisition New sign-ups for Google Drive Service Google Drive app installs Activation Number of users with at least one file since sign-up Paid Google Drive Users Engagement DAU, MAU Sessions, Frequency Time spend Files accessed per session Task completion - sharing file, setting up automatic back up etc. Retention % Repeat Users % Users Churning out Google App Uninstalls Referral Inviting"See full answer

Coach - "Product "XYZ" explain what it is and which audience it is serving. Goals Ease the anxiety Offer the most comprehensive perspective of Cloud Engagement Democratize Upsell Insights Business Review Deck Slide #1: NPS - Now, Trend & Insights + Call To Action: FYI & solicit feedback Slide #2: User Engagement Update - DAU, WAU, MAU, Actions Completed + Call To Action: FYI & solicit feedback Slide #3: Partnership Update - Share new cross org collabor"See full answer

Anonymous Goat - "Comprehend the Situation: I like DownDog, the fitness app. It's my favorite, because it allows me to select on demand different exercises ranging from Yoga, HIIT, Cardio etc with the ability to modify time, voice, background music, intensity etc. I will use the down dog app as an example to discuss user drop-off. Customer: It is designed for casual users who wants to do exercise at gym or home Customer's Needs: This app helps users quickly choose and select the on demand quick exercises ("See full answer

Krishnan S. - "I would start with few clarifying questions for the investigation and diagnosis of the problem. Timing and volume: For how long is the peak surge being noticed? Past few days / weeks / months? Clarify about 'certain times'. Is it weekday Morning (Peak), Morning (off peak), Afternoon, Afternoon (peak), Evening (peak), Evening (off peak) or weekend? Do we info on vehicle type that have the most volume? Cars, trucks, commercial vehicles, etc., Location and convenience of the gas st"See full answer

Smriti G. - "Product -> Self service Portal North Star Metric-> No. of proposal downloaded Problem-> 15% Decrease in Proposal downloads RCA-> System Health check-> Bugs, errors in pages during session, site crashed, server inavailability, new feature was introduced which made it difficult for user to navigate. If there was problem of server in-availability, is load balancer working fine/server is not available? If problem was with feature-> What feature was introduced? do an A/B test with older feature Fu"See full answer

Aekagra S. - "Clarified whether this drop is observed in a particular geography or with a particular demography or devices. Then moved to the analysis of any bugs or flow broken or any defects. If not then talk about any competitor launching a product or feature in a similar category. If yes then double down on that or else speak about any political or marketing campaign that's been launched or any negative news about Facebook. What-Why analysis and concluded with a possible cause."See full answer

Meagan R. - "Collaborate with the team to determine which team's product will move the needle the most in achieving the strategic goals and prioritize that work."See full answer