Product Marketing Manager Product Strategy Interview Questions

Anonymous Deer - "This interviewee had a decent framework but the specifics weren't impressive. I wouldn't post this as an example and would appreciate if you could replace this video."See full answer

Adhitya G. - "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"See full answer

Anjan M. - "Product - Google Glass Undefined Core Segment & Jobs-to-Be-Done - Google pitched Glass to “everyone” but never clarified a must-have use case for any one group. Improper Category Context - It was positioned as a lifestyle product, but could not justify a use case that a mobile device could not already do. Premium Pricing of a Prototype- Explorer Edition cost 1500 usd. This gap alienated hobbyists and discouraged volume sales. Privacy Backlash- The Always-on camera r"See full answer

Sushant G. - "To roll out Instagram Reels, I will define my target customers as GenZ and newer generations. I will focus on design with 3 parameters - ease of use & stickiness, sharing, and comments+likes. Reels feature should be kept at prime location in the app, with easy option for user to navigate between reels. User should be shown reels based on his interest areas - reels skipped by user, reels seen repeatedly by user, reels shared by user, reels liked/commented by user. Reels share feature sho"See full answer

jantheman88 - "Implement central inventory management system + POS for online & retail sales, such as Shopify or Square. Digitalize every rug by taking photos & link rug to a SKU number/name. Take inventory of all rugs. Use new inventory management system + POS. Marketing Strategy Blogs talking about Rugs (every week) Social Media Posts Every Other Day Collect Emails Phone Number SMS Groups for Rugs in store collection."See full answer

Cristina E. - "The main strength is the huge market size that it already has. Other strength is the way google works is really familiar to everyone who use android Challenge Increase the revenue if the volume keeps at the same level Keep being in the top of mind on the users with the high competence"See full answer

Shivam S. - "Identify Target Market: Identify the target market for Dell’s products. Consider demographics, psychographics, and other characteristics of potential customers. Set Objectives: Establish the objectives for the product marketing strategy. These objectives should be measurable and achievable. Develop Brand Message: Develop a unique, memorable brand message for Dell’s products that communicates the company’s value proposition and resonates with the target market. Identify Channels: Iden"See full answer

Neelesh C. - "There are many things salesforce can do better as compare to the competitor, you can take salesforce online training at OnlineITGuru https://onlineitguru.com/Salesforce-training.html and learn complete features of salesforce"See full answer

Going P. - "Customers needs changing every"See full answer

Afework B. - "5II"See full answer

Roshan K. - "1. Understand Your Audience\: 2. App Quality and Relevance\: 3. Educational Content\: 4. User Reviews and Ratings\: 5. Integration Partnerships\: 6. Community Engagement\: 7. In-App Promotion\: 8. User Training and Workshops\: 9. Email Campaigns\: 10. Feedback Loop\: 11. Incentives and Rewards\: 12. Analytics and Iteration\: 13. Partnerships and Collaborations\: 14. Measurement and KPIs\:"See full answer