Product Strategy Interview Questions

Review this list of 548 product strategy interview questions and answers verified by hiring managers and candidates.
  • "Clarifying scope : This is a feature on top of existing swiggy app to deliver prepared food for health-conscious people Clarify the term health conscious : Calory counters Macro trackers : Need balance of carb, protein, fat etc. Fresh Eaters :Need fresh ingredients Allergic due to some ingredient Ill people There can be various user personas along with respective pain points are: 1) Gym goers : No way to count the calories or track macro intakes in a swiggy order 2) Fresh eaters : Lack"

    Rohit K. - "Clarifying scope : This is a feature on top of existing swiggy app to deliver prepared food for health-conscious people Clarify the term health conscious : Calory counters Macro trackers : Need balance of carb, protein, fat etc. Fresh Eaters :Need fresh ingredients Allergic due to some ingredient Ill people There can be various user personas along with respective pain points are: 1) Gym goers : No way to count the calories or track macro intakes in a swiggy order 2) Fresh eaters : Lack"See full answer

    Product Manager
    Product Strategy
    +1 more
  • LinkedIn logoAsked at LinkedIn 
    Video answer for 'How would you grow LinkedIn's student user base?'

    "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"

    Adhitya G. - "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"See full answer

    Product Marketing Manager
    Product Strategy
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"

    Anonymous Sparrow - " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"See full answer

    Product Strategy
    Product Design
  • "Started at 10.55 Clarifying questions: This is what I understand from a telemedicine platform -> A platform where users can get advice on medication over the telephone, is this correct? Does the retail company also sell medicines? Is the user aware that the telemedicine platform and the retail company are connected, and can either of the platforms use his data? Is the user engaging with the platform directly, or is there an agent to who he is speaking to via call/text? Does the"

    Anubhav A. - "Started at 10.55 Clarifying questions: This is what I understand from a telemedicine platform -> A platform where users can get advice on medication over the telephone, is this correct? Does the retail company also sell medicines? Is the user aware that the telemedicine platform and the retail company are connected, and can either of the platforms use his data? Is the user engaging with the platform directly, or is there an agent to who he is speaking to via call/text? Does the"See full answer

    Product Manager
    Product Strategy
    +2 more
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    "Clarifying questions #1: What does "investment" mean? #2: Verification badge already exists or not? #3: A verification badge is a special symbol (like a checkmark), usually displayed next to the username to identify/verify that an account with this badge is an authentic public figure or brand. It is NOT a way for Instagram to endorse the "importance" of verified accounts. Is this accurate? Anything else I should know of as a PM regarding the definition? **Assumption: Verification badge alre"

    nikilukman - "Clarifying questions #1: What does "investment" mean? #2: Verification badge already exists or not? #3: A verification badge is a special symbol (like a checkmark), usually displayed next to the username to identify/verify that an account with this badge is an authentic public figure or brand. It is NOT a way for Instagram to endorse the "importance" of verified accounts. Is this accurate? Anything else I should know of as a PM regarding the definition? **Assumption: Verification badge alre"See full answer

    Product Manager
    Product Strategy
    +1 more
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  • "Not a complete answer but something to get the juices flowing: Lets review the current market segment in which Aquare excels? Square is known for supporting small businesses, we can define Small businesses by employee size of 10-500 or less, considering the goal of this exercise is to increase staff training modules. Let’s assume that part of the expansion means we stay in SMB segment because we can assume that larger businesses require more complex systems and feature integrations with th"

    Amber B. - "Not a complete answer but something to get the juices flowing: Lets review the current market segment in which Aquare excels? Square is known for supporting small businesses, we can define Small businesses by employee size of 10-500 or less, considering the goal of this exercise is to increase staff training modules. Let’s assume that part of the expansion means we stay in SMB segment because we can assume that larger businesses require more complex systems and feature integrations with th"See full answer

    Product Manager
    Product Strategy
  • Amazon logoAsked at Amazon 
    +1

    "Providing some bullets to expand on to respond to this question- Inability to adapt to the changes in customer's needs in retail industry Lack of competitive analysis Rigid business model Lack of well defined Vision and Strategy"

    Rahul P. - "Providing some bullets to expand on to respond to this question- Inability to adapt to the changes in customer's needs in retail industry Lack of competitive analysis Rigid business model Lack of well defined Vision and Strategy"See full answer

    Product Strategy
  • Google Cloud (GCP) logoAsked at Google Cloud (GCP) 

    "Partner with IoT manufacturer new smart product, phone in the center Bundle google personal security subscription with IoT package Commercial package security, industrial use case medical device, airplane, ship, vehicle management, maintenance and remote usage Public sector smart cities"

    My N. - "Partner with IoT manufacturer new smart product, phone in the center Bundle google personal security subscription with IoT package Commercial package security, industrial use case medical device, airplane, ship, vehicle management, maintenance and remote usage Public sector smart cities"See full answer

    Product Manager
    Product Strategy
  • +5

    "To start I would ask a few clarifying questions regarding the product and the company: Does the mineral water have unique health benefits to the consumer? I would ask for details about the bottle packaging - unique design elements, materials used, and options available Is mineral water in the company's current product catalog? Does the company sell high-end consumer products in the market I would make certain assumptions for the sake of this question: The mineral water is natura"

    paddy19 - "To start I would ask a few clarifying questions regarding the product and the company: Does the mineral water have unique health benefits to the consumer? I would ask for details about the bottle packaging - unique design elements, materials used, and options available Is mineral water in the company's current product catalog? Does the company sell high-end consumer products in the market I would make certain assumptions for the sake of this question: The mineral water is natura"See full answer

    Product Strategy
  • Robinhood logoAsked at Robinhood 

    "Why do we want to build an ad platform? Should we discuss if we should/should not do this? Or have we decided? Let's say we decided. Now what's the goal of ad platform? Additional revenue stream. We need to make sure the ads we show don't distract our users from the core product but help our users with their financial needs through relevant advertisements. It might not be a bad idea to monetize the 13M users as long as we're connecting them with the right brands/services. Now let's look at the"

    M N. - "Why do we want to build an ad platform? Should we discuss if we should/should not do this? Or have we decided? Let's say we decided. Now what's the goal of ad platform? Additional revenue stream. We need to make sure the ads we show don't distract our users from the core product but help our users with their financial needs through relevant advertisements. It might not be a bad idea to monetize the 13M users as long as we're connecting them with the right brands/services. Now let's look at the"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 

    "Google mission==>organize world info and make it accessible to user Monetize from Ad revenue, enterprise productivity service, Developers Google glass provides==>smart  virtual screen , hands free voice commands activated glass for for $1000+. Fits in google mission If google is to launch google glass the key metrics of success would be Number of glasses purchase Usage in term of google search, texts, play video, take picture other activities performed Previous pitfalls "

    Anonymous Koala - "Google mission==>organize world info and make it accessible to user Monetize from Ad revenue, enterprise productivity service, Developers Google glass provides==>smart  virtual screen , hands free voice commands activated glass for for $1000+. Fits in google mission If google is to launch google glass the key metrics of success would be Number of glasses purchase Usage in term of google search, texts, play video, take picture other activities performed Previous pitfalls "See full answer

    Product Strategy
  • Lyft logoAsked at Lyft 

    "To clarify, Lyft currently uses dynamic pricing which means the price of a ride is not constant and depends on multiple factors. Let's keep only the car rides on Lyft with driver-rider as customers in the current scope and ignore other product offerings such as bikes, scooters. Should we improve the current dynamic pricing model or design dynamic pricing assuming it doesn't exist? Let's assume latter. Let's assume this dynamic pricing applies to entire US market. Now let's see what factors I"

    M N. - "To clarify, Lyft currently uses dynamic pricing which means the price of a ride is not constant and depends on multiple factors. Let's keep only the car rides on Lyft with driver-rider as customers in the current scope and ignore other product offerings such as bikes, scooters. Should we improve the current dynamic pricing model or design dynamic pricing assuming it doesn't exist? Let's assume latter. Let's assume this dynamic pricing applies to entire US market. Now let's see what factors I"See full answer

    Product Strategy
    Analytical
    +1 more
  • Google logoAsked at Google 

    "Google Assistant is the Voice AI which converts Natural Language to Queries/Instruction , processes it and get the results and again converts it back to Meaningful Results to the User Currently Google Assistant is Integrated in Multiple End Points. Phone Google Home Chrome Cast Google Chrome Books Some of the Use Cases Google Assistant is used is Making Phone Calls/Texting Asking General Queries/Searching for Information Integration with Devices and Turning them O"

    Akshai V. - "Google Assistant is the Voice AI which converts Natural Language to Queries/Instruction , processes it and get the results and again converts it back to Meaningful Results to the User Currently Google Assistant is Integrated in Multiple End Points. Phone Google Home Chrome Cast Google Chrome Books Some of the Use Cases Google Assistant is used is Making Phone Calls/Texting Asking General Queries/Searching for Information Integration with Devices and Turning them O"See full answer

    Product Manager
    Product Strategy
    +1 more
  • +1

    "Clarifying questions: what's the original goal of this feature? what user problem / issues we identified that we are trying to address? Is there a particular user base or market/regions that we are trying to solve this issue for? Is the experience going to impact the rider's action? or does it also change the driver experience? Assume: the issue we are solving for is focus on the rider's experience - the goal of this feature is to increase the % of matched ride (ie rider/driver matche"

    Mark - "Clarifying questions: what's the original goal of this feature? what user problem / issues we identified that we are trying to address? Is there a particular user base or market/regions that we are trying to solve this issue for? Is the experience going to impact the rider's action? or does it also change the driver experience? Assume: the issue we are solving for is focus on the rider's experience - the goal of this feature is to increase the % of matched ride (ie rider/driver matche"See full answer

    Product Strategy
    Analytical
  • "Assumption about the teleportation machine: Teleportation is instantaneous like Star Trek The product does not take too much space maybe 6 ft by 6 ft and 10ft high is good enough Teleportation works vertically both above ground and underground as well as going 100 meters horizontally If possible you can combine multiple teleportation machine to repeat teleportation Users groups A product like this can be leveraged for almost everyone but I think I want to focus on users who ha"

    Niaz - "Assumption about the teleportation machine: Teleportation is instantaneous like Star Trek The product does not take too much space maybe 6 ft by 6 ft and 10ft high is good enough Teleportation works vertically both above ground and underground as well as going 100 meters horizontally If possible you can combine multiple teleportation machine to repeat teleportation Users groups A product like this can be leveraged for almost everyone but I think I want to focus on users who ha"See full answer

    Product Manager
    Product Strategy
    +1 more
  • "YouTube is a platform that lets users upload self generated content that's available for all other users to view, globally. It has a freemium model where unpaid users can watch unlimited content. However, the paid users get additional features that enhance the viewing experience. YouTube would like to move the unpaid users to a paid subscription model as it ensures higher ARPU for YT and gives users incentive to repeated come back to the platform to watch content. **Ways to increase conversion"

    Rahul J. - "YouTube is a platform that lets users upload self generated content that's available for all other users to view, globally. It has a freemium model where unpaid users can watch unlimited content. However, the paid users get additional features that enhance the viewing experience. YouTube would like to move the unpaid users to a paid subscription model as it ensures higher ARPU for YT and gives users incentive to repeated come back to the platform to watch content. **Ways to increase conversion"See full answer

    Product Manager
    Product Strategy
  • Pinterest logoAsked at Pinterest 
    Product Manager
    Product Strategy
  • +2

    "Clarification What does showing ads mean ? Is it showing outside of the car as a mobile billboard or showing inside of the car on screens? —> Inside of the car / digital ads What is our product strategy with Waymo. Do we want to get into the ride hailing business or license our tech —> To be defined by you Do we have any near or long term revenue goals for this —> Get wide usage of Waymo tech and be a key driver in accelerating the adoption of self-driving cars accessible in the world"

    stash - "Clarification What does showing ads mean ? Is it showing outside of the car as a mobile billboard or showing inside of the car on screens? —> Inside of the car / digital ads What is our product strategy with Waymo. Do we want to get into the ride hailing business or license our tech —> To be defined by you Do we have any near or long term revenue goals for this —> Get wide usage of Waymo tech and be a key driver in accelerating the adoption of self-driving cars accessible in the world"See full answer

    Product Strategy
  • Google logoAsked at Google 

    "Company Mission: To Organize the World's Information Clarify: What type of product are we looking to build? Software, Hardware? -> Hardware Makes sense since Google has a strong software stack including Android TV, which is a huge business by Firestick & Nvidia Shield, as well as Chinese based hardware implementations. Is there any restrictions for this type of approach, or are we free to go around any way we'd like? -> You're free to take any approach you'd like. Google has a strong c"

    jantheman88 - "Company Mission: To Organize the World's Information Clarify: What type of product are we looking to build? Software, Hardware? -> Hardware Makes sense since Google has a strong software stack including Android TV, which is a huge business by Firestick & Nvidia Shield, as well as Chinese based hardware implementations. Is there any restrictions for this type of approach, or are we free to go around any way we'd like? -> You're free to take any approach you'd like. Google has a strong c"See full answer

    BizOps & Strategy
    Product Strategy
  • Stripe logoAsked at Stripe 

    "Several reasons why eCommerce will capture a trillion$ market in the next 10 years. User consumption habits have changed and the pandemic has only accelerated user behavior to order online from the convenience of buying from home. The supply chain is becoming better with partnerships and digital products are making shipping and deliveries much more convenient. Many companies investing in automated shipping vehicles eg Drone deliveries and in near future we might see automated driving v"

    Raunak K. - "Several reasons why eCommerce will capture a trillion$ market in the next 10 years. User consumption habits have changed and the pandemic has only accelerated user behavior to order online from the convenience of buying from home. The supply chain is becoming better with partnerships and digital products are making shipping and deliveries much more convenient. Many companies investing in automated shipping vehicles eg Drone deliveries and in near future we might see automated driving v"See full answer

    Product Strategy
    Product Design
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