Product Strategy Interview Questions

Review this list of 567 product strategy interview questions and answers verified by hiring managers and candidates.
  • +1

    "Clarification: What does "share" imply? is it the action of sharing the app or website ? My assumption here we are not talking about stock market share :P, other factors come into play there. Diving-in: I would like to classify the questions into 2 buckets Internal Do we have data on which platform the shares increases and split up by Mobile and if mobile via app or via browser, split by apple/android, split via desktop, tablet . Essentially source of the shares. What this will t"

    Pm P. - "Clarification: What does "share" imply? is it the action of sharing the app or website ? My assumption here we are not talking about stock market share :P, other factors come into play there. Diving-in: I would like to classify the questions into 2 buckets Internal Do we have data on which platform the shares increases and split up by Mobile and if mobile via app or via browser, split by apple/android, split via desktop, tablet . Essentially source of the shares. What this will t"See full answer

    Product Strategy
    Analytical
  • "Explore expanding beyond just two small roooms-- bigger rooms or a third room? Get insights from those who are teleporting about what the experience is like"

    Kim L. - "Explore expanding beyond just two small roooms-- bigger rooms or a third room? Get insights from those who are teleporting about what the experience is like"See full answer

    Product Manager
    Product Strategy
  • "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"

    Adhitya G. - "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"See full answer

    Product Strategy
  • Meta (Facebook) logoAsked at Meta (Facebook) 

    " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"

    Anonymous Sparrow - " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"See full answer

    Product Strategy
    Product Design
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  • +1

    "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"

    Mudit B. - "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"See full answer

    Product Manager
    Product Strategy
    +1 more
  • Amazon logoAsked at Amazon 
    +1

    "Providing some bullets to expand on to respond to this question- Inability to adapt to the changes in customer's needs in retail industry Lack of competitive analysis Rigid business model Lack of well defined Vision and Strategy"

    Rahul P. - "Providing some bullets to expand on to respond to this question- Inability to adapt to the changes in customer's needs in retail industry Lack of competitive analysis Rigid business model Lack of well defined Vision and Strategy"See full answer

    Product Strategy
  • "NPS is the Net Promoter Score. It basically measures if the users will promote or recommend our product or not. Do we have any timelines for this? Also Amazon as in the Amazon MarketPlace right? So to improve NPS, we need to improve the customer experience and keep them more engaged. So lets focus on improving engagement. Mission of Amazon - Help users get any and everything by just clicking some buttons at their doorstep. Users Demographics - Teenagers, Young Adults, Adults, Oldies Pro"

    Namrata L. - "NPS is the Net Promoter Score. It basically measures if the users will promote or recommend our product or not. Do we have any timelines for this? Also Amazon as in the Amazon MarketPlace right? So to improve NPS, we need to improve the customer experience and keep them more engaged. So lets focus on improving engagement. Mission of Amazon - Help users get any and everything by just clicking some buttons at their doorstep. Users Demographics - Teenagers, Young Adults, Adults, Oldies Pro"See full answer

    Product Manager
    Product Strategy
  • "Clarify Questions • Target Audience: Are we focusing on existing TikTok users, new users, or both? • Scope of Search Features: Are we looking at in-app search, search engine optimization (SEO), or both? • Geographical Focus: Are there specific regions we are targeting for user acquisition? Goal Our primary goal is to increase user adoption and market share by making it easier for users to discover and engage with TikTok Shop through optimized search features. User Segments Current TikTo"

    Vihari K. - "Clarify Questions • Target Audience: Are we focusing on existing TikTok users, new users, or both? • Scope of Search Features: Are we looking at in-app search, search engine optimization (SEO), or both? • Geographical Focus: Are there specific regions we are targeting for user acquisition? Goal Our primary goal is to increase user adoption and market share by making it easier for users to discover and engage with TikTok Shop through optimized search features. User Segments Current TikTo"See full answer

    Product Manager
    Product Strategy
  • Robinhood logoAsked at Robinhood 

    "Why do we want to build an ad platform? Should we discuss if we should/should not do this? Or have we decided? Let's say we decided. Now what's the goal of ad platform? Additional revenue stream. We need to make sure the ads we show don't distract our users from the core product but help our users with their financial needs through relevant advertisements. It might not be a bad idea to monetize the 13M users as long as we're connecting them with the right brands/services. Now let's look at the"

    M N. - "Why do we want to build an ad platform? Should we discuss if we should/should not do this? Or have we decided? Let's say we decided. Now what's the goal of ad platform? Additional revenue stream. We need to make sure the ads we show don't distract our users from the core product but help our users with their financial needs through relevant advertisements. It might not be a bad idea to monetize the 13M users as long as we're connecting them with the right brands/services. Now let's look at the"See full answer

    Product Manager
    Product Strategy
  • "User Interface: The target user here is the staff. Learning something new can be overwhelming, and having a simple and usable interface can help reduce feeling overwhelmed. Instead of a nested or complex learning system, a simple layout with training modules stored within a hamburger paradox and a media player in the center will make the system look cleaner. Gamification: Gamifying the learning content is another great way to keep the audience engaged. Bi-weekly quizzes, along with a sco"

    Anonymous Elk - "User Interface: The target user here is the staff. Learning something new can be overwhelming, and having a simple and usable interface can help reduce feeling overwhelmed. Instead of a nested or complex learning system, a simple layout with training modules stored within a hamburger paradox and a media player in the center will make the system look cleaner. Gamification: Gamifying the learning content is another great way to keep the audience engaged. Bi-weekly quizzes, along with a sco"See full answer

    Product Manager
    Product Strategy
  • "I am a book reader, so I use "goodreads" by amazon to track my reading. There are couple of things which can be done to increase user engagement on app. User engagement on goodread is creating profile tagging books - want to read, reading, completed marking up progress on daily reading. Engaging with friends and their feedback about books. Solutioning at each steps Creating profile - App respond time is 2-3 min, which is very slow as compared to any general app,its circling"

    Nidhi S. - "I am a book reader, so I use "goodreads" by amazon to track my reading. There are couple of things which can be done to increase user engagement on app. User engagement on goodread is creating profile tagging books - want to read, reading, completed marking up progress on daily reading. Engaging with friends and their feedback about books. Solutioning at each steps Creating profile - App respond time is 2-3 min, which is very slow as compared to any general app,its circling"See full answer

    Product Manager
    Product Strategy
  • +5

    "To start I would ask a few clarifying questions regarding the product and the company: Does the mineral water have unique health benefits to the consumer? I would ask for details about the bottle packaging - unique design elements, materials used, and options available Is mineral water in the company's current product catalog? Does the company sell high-end consumer products in the market I would make certain assumptions for the sake of this question: The mineral water is natura"

    paddy19 - "To start I would ask a few clarifying questions regarding the product and the company: Does the mineral water have unique health benefits to the consumer? I would ask for details about the bottle packaging - unique design elements, materials used, and options available Is mineral water in the company's current product catalog? Does the company sell high-end consumer products in the market I would make certain assumptions for the sake of this question: The mineral water is natura"See full answer

    Product Strategy
  • "Clarifying questions #1: What does "investment" mean? #2: Verification badge already exists or not? #3: A verification badge is a special symbol (like a checkmark), usually displayed next to the username to identify/verify that an account with this badge is an authentic public figure or brand. It is NOT a way for Instagram to endorse the "importance" of verified accounts. Is this accurate? Anything else I should know of as a PM regarding the definition? **Assumption: Verification badge alre"

    nikilukman - "Clarifying questions #1: What does "investment" mean? #2: Verification badge already exists or not? #3: A verification badge is a special symbol (like a checkmark), usually displayed next to the username to identify/verify that an account with this badge is an authentic public figure or brand. It is NOT a way for Instagram to endorse the "importance" of verified accounts. Is this accurate? Anything else I should know of as a PM regarding the definition? **Assumption: Verification badge alre"See full answer

    Product Manager
    Product Strategy
    +1 more
  • "Here's how I'd approach investing that $10 million over the next year and a half. The biggest chunk about $4 million would go straight into our core infrastructure because that's what everything else depends on. We're seeing massive demand for real-time payments, so I'd put $2.5 million into building instant settlement capabilities and integrating with FedNow and RTP rails. The remaining $1.5 million would beef up our platform scalability because we're hitting capacity limits during peak times,"

    Rajeev K. - "Here's how I'd approach investing that $10 million over the next year and a half. The biggest chunk about $4 million would go straight into our core infrastructure because that's what everything else depends on. We're seeing massive demand for real-time payments, so I'd put $2.5 million into building instant settlement capabilities and integrating with FedNow and RTP rails. The remaining $1.5 million would beef up our platform scalability because we're hitting capacity limits during peak times,"See full answer

    Product Manager
    Product Strategy
  • Google logoAsked at Google 

    "Google mission==>organize world info and make it accessible to user Monetize from Ad revenue, enterprise productivity service, Developers Google glass provides==>smart  virtual screen , hands free voice commands activated glass for for $1000+. Fits in google mission If google is to launch google glass the key metrics of success would be Number of glasses purchase Usage in term of google search, texts, play video, take picture other activities performed Previous pitfalls "

    Anonymous Koala - "Google mission==>organize world info and make it accessible to user Monetize from Ad revenue, enterprise productivity service, Developers Google glass provides==>smart  virtual screen , hands free voice commands activated glass for for $1000+. Fits in google mission If google is to launch google glass the key metrics of success would be Number of glasses purchase Usage in term of google search, texts, play video, take picture other activities performed Previous pitfalls "See full answer

    Product Strategy
  • Product Manager
    Product Strategy
  • Lyft logoAsked at Lyft 

    "To clarify, Lyft currently uses dynamic pricing which means the price of a ride is not constant and depends on multiple factors. Let's keep only the car rides on Lyft with driver-rider as customers in the current scope and ignore other product offerings such as bikes, scooters. Should we improve the current dynamic pricing model or design dynamic pricing assuming it doesn't exist? Let's assume latter. Let's assume this dynamic pricing applies to entire US market. Now let's see what factors I"

    M N. - "To clarify, Lyft currently uses dynamic pricing which means the price of a ride is not constant and depends on multiple factors. Let's keep only the car rides on Lyft with driver-rider as customers in the current scope and ignore other product offerings such as bikes, scooters. Should we improve the current dynamic pricing model or design dynamic pricing assuming it doesn't exist? Let's assume latter. Let's assume this dynamic pricing applies to entire US market. Now let's see what factors I"See full answer

    Product Strategy
    Analytical
    +1 more
  • "Started at 10.55 Clarifying questions: This is what I understand from a telemedicine platform -> A platform where users can get advice on medication over the telephone, is this correct? Does the retail company also sell medicines? Is the user aware that the telemedicine platform and the retail company are connected, and can either of the platforms use his data? Is the user engaging with the platform directly, or is there an agent to who he is speaking to via call/text? Does the"

    Anubhav A. - "Started at 10.55 Clarifying questions: This is what I understand from a telemedicine platform -> A platform where users can get advice on medication over the telephone, is this correct? Does the retail company also sell medicines? Is the user aware that the telemedicine platform and the retail company are connected, and can either of the platforms use his data? Is the user engaging with the platform directly, or is there an agent to who he is speaking to via call/text? Does the"See full answer

    Product Manager
    Product Strategy
    +2 more
Showing 201-220 of 567