Product Strategy Interview Questions

Vihari K. - "Clarify Questions • Target Audience: Are we focusing on existing TikTok users, new users, or both? • Scope of Search Features: Are we looking at in-app search, search engine optimization (SEO), or both? • Geographical Focus: Are there specific regions we are targeting for user acquisition? Goal Our primary goal is to increase user adoption and market share by making it easier for users to discover and engage with TikTok Shop through optimized search features. User Segments Current TikTo"See full answer

Rajeev K. - "Here's how I'd approach investing that $10 million over the next year and a half. The biggest chunk about $4 million would go straight into our core infrastructure because that's what everything else depends on. We're seeing massive demand for real-time payments, so I'd put $2.5 million into building instant settlement capabilities and integrating with FedNow and RTP rails. The remaining $1.5 million would beef up our platform scalability because we're hitting capacity limits during peak times,"See full answer

Mudit B. - "Clarifying question Why? Does booking.com have data on demand for this new feature? Let's say no Does booking.com have any specific goal with this new feature? Improve revenue or Improve user experience ( provide flexibility in payments or expand user base dealing with crypto, etc.) Let's say targetting new users who want to deal with crypto (I don't know if this is to be approached as a product design question) I would approach the introduction of cryptocurrency as a new payment method i"See full answer

Adhitya G. - "Clarifying Questions: Product → It is a online Professional Services platforms where jobs are made much easier for both recruiters and for job-seekers Goal → Increase Number of Users/ Any other Business Goal? Mission → It is to make job-posting/seeking completely hassle free and accessible to everyone. Do we have any timeframe to do this and is there any growth rate that I should be targeting? - 5x in 5 years Students → Are we focusing on Full-time or Part-time students? Any"See full answer

Anonymous Sparrow - " To start, I'm going to make sure I understand the product correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user for which we want to improve the product and brainstorm what additional user problems we could solve. And third, I will generate solutions for these problems, prioritize them, and make a recommendation." First I want to understand if this product will aim to help me find the pet I want, or help me discover wh"See full answer

Anonymous Salmon - "clarify: paid users, annual subscription user segmentation: levels; active vs dormant; age; regions use cases & pain points solution brainstorm: retention = activation + engagement + resurrection; prioritization of solutions execution"See full answer

Asish B. - "The supply and demand for Uber Eats may be greatly impacted in the near future by the two macroeconomic factors listed here. Each trend links to large alterations in consumer behavior, labor markets, and cost structures that can cascade across the delivery ecosystem. Changes in Consumer Spending and Inflation Growing Costs and Fees for Food: Customers may order fewer deliveries or choose less expensive goods if food prices, restaurant running costs, or delivery fees increase as a result of"See full answer

Rahul P. - "Providing some bullets to expand on to respond to this question- Inability to adapt to the changes in customer's needs in retail industry Lack of competitive analysis Rigid business model Lack of well defined Vision and Strategy"See full answer

nikilukman - "Clarifying questions #1: What does "investment" mean? #2: Verification badge already exists or not? #3: A verification badge is a special symbol (like a checkmark), usually displayed next to the username to identify/verify that an account with this badge is an authentic public figure or brand. It is NOT a way for Instagram to endorse the "importance" of verified accounts. Is this accurate? Anything else I should know of as a PM regarding the definition? **Assumption: Verification badge alre"See full answer

Anonymous Elk - "User Interface: The target user here is the staff. Learning something new can be overwhelming, and having a simple and usable interface can help reduce feeling overwhelmed. Instead of a nested or complex learning system, a simple layout with training modules stored within a hamburger paradox and a media player in the center will make the system look cleaner. Gamification: Gamifying the learning content is another great way to keep the audience engaged. Bi-weekly quizzes, along with a sco"See full answer

paddy19 - "To start I would ask a few clarifying questions regarding the product and the company: Does the mineral water have unique health benefits to the consumer? I would ask for details about the bottle packaging - unique design elements, materials used, and options available Is mineral water in the company's current product catalog? Does the company sell high-end consumer products in the market I would make certain assumptions for the sake of this question: The mineral water is natura"See full answer

M N. - "Why do we want to build an ad platform? Should we discuss if we should/should not do this? Or have we decided? Let's say we decided. Now what's the goal of ad platform? Additional revenue stream. We need to make sure the ads we show don't distract our users from the core product but help our users with their financial needs through relevant advertisements. It might not be a bad idea to monetize the 13M users as long as we're connecting them with the right brands/services. Now let's look at the"See full answer

Anonymous Koala - "Google mission==>organize world info and make it accessible to user Monetize from Ad revenue, enterprise productivity service, Developers Google glass provides==>smart  virtual screen , hands free voice commands activated glass for for $1000+. Fits in google mission If google is to launch google glass the key metrics of success would be Number of glasses purchase Usage in term of google search, texts, play video, take picture other activities performed Previous pitfalls "See full answer

Anubhav A. - "Started at 10.55 Clarifying questions: This is what I understand from a telemedicine platform -> A platform where users can get advice on medication over the telephone, is this correct? Does the retail company also sell medicines? Is the user aware that the telemedicine platform and the retail company are connected, and can either of the platforms use his data? Is the user engaging with the platform directly, or is there an agent to who he is speaking to via call/text? Does the"See full answer

M N. - "To clarify, Lyft currently uses dynamic pricing which means the price of a ride is not constant and depends on multiple factors. Let's keep only the car rides on Lyft with driver-rider as customers in the current scope and ignore other product offerings such as bikes, scooters. Should we improve the current dynamic pricing model or design dynamic pricing assuming it doesn't exist? Let's assume latter. Let's assume this dynamic pricing applies to entire US market. Now let's see what factors I"See full answer

My N. - "Partner with IoT manufacturer new smart product, phone in the center Bundle google personal security subscription with IoT package Commercial package security, industrial use case medical device, airplane, ship, vehicle management, maintenance and remote usage Public sector smart cities"See full answer

Mark - "Clarifying questions: what's the original goal of this feature? what user problem / issues we identified that we are trying to address? Is there a particular user base or market/regions that we are trying to solve this issue for? Is the experience going to impact the rider's action? or does it also change the driver experience? Assume: the issue we are solving for is focus on the rider's experience - the goal of this feature is to increase the % of matched ride (ie rider/driver matche"See full answer

Akshai V. - "Google Assistant is the Voice AI which converts Natural Language to Queries/Instruction , processes it and get the results and again converts it back to Meaningful Results to the User Currently Google Assistant is Integrated in Multiple End Points. Phone Google Home Chrome Cast Google Chrome Books Some of the Use Cases Google Assistant is used is Making Phone Calls/Texting Asking General Queries/Searching for Information Integration with Devices and Turning them O"See full answer

Anuradha T. - "What‘s the goal of increasing Spotify’s premium subscribers? - To monetize and get more premium subscribers Users: Target users could potentially fall in 3 categories 1) Users who are interested in paying a premium price for great curated playlists 2) Users who are interested in listening to music but not willing to pay a price Targeting #1 Pain points: 1) As a user I wouldn’t want to subscribe to something w/o being listening to the playlists 2) If I do subscribe I would like to receiv"See full answer

Niaz - "Assumption about the teleportation machine: Teleportation is instantaneous like Star Trek The product does not take too much space maybe 6 ft by 6 ft and 10ft high is good enough Teleportation works vertically both above ground and underground as well as going 100 meters horizontally If possible you can combine multiple teleportation machine to repeat teleportation Users groups A product like this can be leveraged for almost everyone but I think I want to focus on users who ha"See full answer