"Define Groups: Platform where users ( organizers and members) with shared interests can come together and express their thoughts and opinions.
Meta's mission: To bring ppl closer together by giving them access to tools and technology.
Groups Mission alignment: Gives Organizers and members to come closer together over shared interests and build community.
Users :
Organizers ( create a group-> invite people on the platform --> can accept or deny a member to the group --> Intera"
Anjali M. - "Define Groups: Platform where users ( organizers and members) with shared interests can come together and express their thoughts and opinions.
Meta's mission: To bring ppl closer together by giving them access to tools and technology.
Groups Mission alignment: Gives Organizers and members to come closer together over shared interests and build community.
Users :
Organizers ( create a group-> invite people on the platform --> can accept or deny a member to the group --> Intera"See full answer
"Clarifying questions:
Clarify what Facebook Lite is
Assumed answer: It’s a slimmed down version of mobile FB app optimized for slower connections and uses less data than the primary mobile FB app by not offering features like videos and high resolution photos. It is only available on Android and primarily built by FB to the developing world can have access to FB.
What is meant by “opens are down”?
Assumed answer: The total amount of opens of the app on Android devices"
Arthur Y. - "Clarifying questions:
Clarify what Facebook Lite is
Assumed answer: It’s a slimmed down version of mobile FB app optimized for slower connections and uses less data than the primary mobile FB app by not offering features like videos and high resolution photos. It is only available on Android and primarily built by FB to the developing world can have access to FB.
What is meant by “opens are down”?
Assumed answer: The total amount of opens of the app on Android devices"See full answer
"Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed:
\\User-Centric Design:\\
\\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones.
\\Intuitive Navigation:\\ Streamline the booking process with a cl"
Rishi P. - "Optimizing Booking.com to improve conversion rates involves a strategic and holistic approach that considers various aspects of the user experience, website functionality, and marketing. Here are several strategies that could be employed:
\\User-Centric Design:\\
\\Mobile Optimization:\\ Ensure the website is fully optimized for mobile devices, given the increasing number of users booking on smartphones.
\\Intuitive Navigation:\\ Streamline the booking process with a cl"See full answer
"I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question.
First I'll quickly check
Were there any recent updates released before we observed the drops?
Assuming Yes, I'll check the updates released and check the test cases and testing results
If the issue is identified, I will engage with the product leadership, update them and conne"
Aekagra S. - "I'll approach this by asking questions and creating scenarios based on answers. If the answer to any questions points to a specific issue, I'll double down on that to understand the issue. This is more of a RCA question.
First I'll quickly check
Were there any recent updates released before we observed the drops?
Assuming Yes, I'll check the updates released and check the test cases and testing results
If the issue is identified, I will engage with the product leadership, update them and conne"See full answer
Product Manager
Analytical
+1 more
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"This type of question is a Technical problem. Although you will not need to actually code the feature, it's important to understand basic technical concepts. Being able to cover these concisely with clarity shows you're an effective communicator.
Here, we'll go over the broad technical steps needed to implement a basic reactions feature on Facebook.
Briefly, the steps required are the following:
Migrate the database to support reactions
Write API code to be able to react to a post, and"
Exponent - "This type of question is a Technical problem. Although you will not need to actually code the feature, it's important to understand basic technical concepts. Being able to cover these concisely with clarity shows you're an effective communicator.
Here, we'll go over the broad technical steps needed to implement a basic reactions feature on Facebook.
Briefly, the steps required are the following:
Migrate the database to support reactions
Write API code to be able to react to a post, and"See full answer
"Goal: Before we look at FB Newsfeed, let's align ourselves with the overall goal of FB, that is, to bring the world closer together.
Feature Introduction/Clarification: FB Newsfeed is a core feature of the social networking platform that allows people to share updates, and catch up with what the world around them is talking about, group activities, events, etc.
Actions:
On Newsfeed, one can:
share their updates, feelings, etc.
catch up with updates from the people, groups, pa"
Aniket D. - "Goal: Before we look at FB Newsfeed, let's align ourselves with the overall goal of FB, that is, to bring the world closer together.
Feature Introduction/Clarification: FB Newsfeed is a core feature of the social networking platform that allows people to share updates, and catch up with what the world around them is talking about, group activities, events, etc.
Actions:
On Newsfeed, one can:
share their updates, feelings, etc.
catch up with updates from the people, groups, pa"See full answer
"Clarifying Questions
Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement)
User Persona
Using a recommendation system to explore new artists/songs in the same genre
Using a recommendation system to explore new genres of songs
Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories)
Metrics to look at to analyze if we need a new algorithm or not.
Metrics
Number of songs listened to"
Henil S. - "Clarifying Questions
Goal - What is the goal for launching a new recommendation algorithm? (Assume an increase in user engagement)
User Persona
Using a recommendation system to explore new artists/songs in the same genre
Using a recommendation system to explore new genres of songs
Using a recommendation system to explore to format of content(Podcasts, Comedy, Stories)
Metrics to look at to analyze if we need a new algorithm or not.
Metrics
Number of songs listened to"See full answer
"The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours.
Its also used to showcase all ongoing Instagram Live events.
There are 4 user segments
Story Viewers
Story Creators (who posted the story)
Live event creators
Live event viewers
No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location.
No of stories view"
Kiran M. - "The primary objective of Instagram Stories is to share fleeting moments and engage with followers in a more casual way, through photos and videos that disappear after 24 hours.
Its also used to showcase all ongoing Instagram Live events.
There are 4 user segments
Story Viewers
Story Creators (who posted the story)
Live event creators
Live event viewers
No of stories posted per user per day -> How to nudge users to post more stories and tag their friends/location.
No of stories view"See full answer
"A few clarifying questions:
Algorithm that is specifically used to match individuals?
Define better? More matches, higher likelihood of relationship? etc.
Next I'd like to consider the product's goals, how users engage with the app, how we'd measure those engagements, and how they align with our goals.
Considering Goals
Facebook's mission is to give people the tools to build communities
FB Dating's goal for the end user is to find a partner, but for Facebook it is really ab"
Anonymous Hawk - "A few clarifying questions:
Algorithm that is specifically used to match individuals?
Define better? More matches, higher likelihood of relationship? etc.
Next I'd like to consider the product's goals, how users engage with the app, how we'd measure those engagements, and how they align with our goals.
Considering Goals
Facebook's mission is to give people the tools to build communities
FB Dating's goal for the end user is to find a partner, but for Facebook it is really ab"See full answer
"Clarification:
Which region do we want to know about? —> Global
Is Facebook lite included in this offering —> No. Only the Facebook app (mobile / web)
Product Overview
Facebook photo sharing allows users to upload photos and make them visible to their network. Doing so, users are able to share moments from their lives with friends and family.
Goals
User Goals
Share memories with network
View people’s reactions and respond
View other people’s photos and respond to th"
stash - "Clarification:
Which region do we want to know about? —> Global
Is Facebook lite included in this offering —> No. Only the Facebook app (mobile / web)
Product Overview
Facebook photo sharing allows users to upload photos and make them visible to their network. Doing so, users are able to share moments from their lives with friends and family.
Goals
User Goals
Share memories with network
View people’s reactions and respond
View other people’s photos and respond to th"See full answer
"Think about 3 types of users -
1) User who only uses Google photos and no other Google product. What is the value that Google gets out of such user?
2) User who uses all the google products including photos but does not spend a penny on google photos (think of storage fee, buying photo albums etc.). How do photos increase the value provided by that user in conjunction with other Google products?
3) Use who spends money on Google photos.
The value provided by the first user is through their pho"
Joohi M. - "Think about 3 types of users -
1) User who only uses Google photos and no other Google product. What is the value that Google gets out of such user?
2) User who uses all the google products including photos but does not spend a penny on google photos (think of storage fee, buying photo albums etc.). How do photos increase the value provided by that user in conjunction with other Google products?
3) Use who spends money on Google photos.
The value provided by the first user is through their pho"See full answer
"Clarification of question
So we are trying to find the main metrics I would track to ensure the success of the product, correct?
Is there something specific, like a specific feature you want to concentrate on or just overall the general product?
Definition of product
Google Podcast is a web based app that collects podcasts all over the internet and presents it within the app for listeners to choose.
Google crawls websites looking for new podcasts but also podcast streamers add new episo"
Sabrina S. - "Clarification of question
So we are trying to find the main metrics I would track to ensure the success of the product, correct?
Is there something specific, like a specific feature you want to concentrate on or just overall the general product?
Definition of product
Google Podcast is a web based app that collects podcasts all over the internet and presents it within the app for listeners to choose.
Google crawls websites looking for new podcasts but also podcast streamers add new episo"See full answer
"Top 3 segments for the Apple Watch:
At core, Apple watch is a wearable companion to the iPhone that does 3 big things - fitness & other health metrics tracking, act as smart watch for push notifications on the go, and acts as a high-tech fashion accessory.
Customer segments -
a) Fitness and adventure enthusiasts + for everybody (for basic sleep and HR tracking) - the new Apple Watch Ultra is targeted specifically at the outdoorsy (and aspiring adventurists) + also all the Nike integration
b) F"
Pulkit G. - "Top 3 segments for the Apple Watch:
At core, Apple watch is a wearable companion to the iPhone that does 3 big things - fitness & other health metrics tracking, act as smart watch for push notifications on the go, and acts as a high-tech fashion accessory.
Customer segments -
a) Fitness and adventure enthusiasts + for everybody (for basic sleep and HR tracking) - the new Apple Watch Ultra is targeted specifically at the outdoorsy (and aspiring adventurists) + also all the Nike integration
b) F"See full answer
"Methodology:
Clarify some of the terms in our question
List high level causes based on the category and gather context information, rule out the ones that have low probability or out of scope
Drill down the causes and establish a few hypotyhesis
Investigate and test the hypothesis I have and try to fix the problem
Clarify questions:
Define FB logins: through 3rd party Apps,
Assuming our data is accurate, double check with 3rd party Apps that our understanding is correct/ or cr"
Pm E. - "Methodology:
Clarify some of the terms in our question
List high level causes based on the category and gather context information, rule out the ones that have low probability or out of scope
Drill down the causes and establish a few hypotyhesis
Investigate and test the hypothesis I have and try to fix the problem
Clarify questions:
Define FB logins: through 3rd party Apps,
Assuming our data is accurate, double check with 3rd party Apps that our understanding is correct/ or cr"See full answer
""Good investor" depends on what our business objective is, identifying success metrics for it and then dividing customers into segments by these success metrics.
Business objective: We want our customers to retain on the product longer, engage regularly so that we meet our revenue goals as a company. Do you agree?
I'm assuming we want to define an "investor" and not a "trader" because their behaviors are very different. I'm defining investor as someone who buys securities and holds it anywhere"
M N. - ""Good investor" depends on what our business objective is, identifying success metrics for it and then dividing customers into segments by these success metrics.
Business objective: We want our customers to retain on the product longer, engage regularly so that we meet our revenue goals as a company. Do you agree?
I'm assuming we want to define an "investor" and not a "trader" because their behaviors are very different. I'm defining investor as someone who buys securities and holds it anywhere"See full answer
"You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch.
Recall the strategy for tackling them methodically and thoroughly:
Ask clarifying questions
State the goal of the feature / product
Behavior Mapping / UX Flow Mapping
Provide criteria to prioritize metrics
Prioritize metrics
Summarize
Let's begin!
"
Exponent - "You should be able to easily identify this as a Measure Success question. These kinds of questions are used to test your analytical skills, as well as your ability to track project progress post-launch.
Recall the strategy for tackling them methodically and thoroughly:
Ask clarifying questions
State the goal of the feature / product
Behavior Mapping / UX Flow Mapping
Provide criteria to prioritize metrics
Prioritize metrics
Summarize
Let's begin!
"See full answer
"Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."
IamaPM - "Number of visits to the site had increased, so total reservations infact went up, but conversion was down due to more users visiting, due to a promotion offered by the company or may be due to more ad entry points, social media, friend recommendations etc."See full answer