Product Strategy Interview Questions

Anonymous Panda - "Goal: The goal of the product is to create a virtual communication system that enables the CEO/Executives of Google to have realistic in-person interactions with people located in different parts of the world. Identifying Different Users: CEO of Google Business executives and professionals Selecting Right User: The primary user for this product is the CEO of Google who needs to have a virtual communication system that can facilitate face-to-face interactions. Defining Features: High-q"See full answer

Atharva P. - "Problem: Facebook Jobs has seen a 20% increase in job listings, but employer response time to applicants has decreased by 20%. Goal: Investigate and address the decrease in employer response time. Assumptions and Clarifying Questions: Scope: Is this issue internal to Facebook or affecting external users? Timeline: Analyzing data from the past 6 months is assumed to be sufficient. Response Time Definition: Clarify the precise definition of "response time" (e.g."See full answer

Gourav G. - "Skeleton: Mission Goals and User segmentation User journey Metrics Pain points and opportunities experimentation Starting with Twitter's mission, "the power to create and share ideas and information without barriers", we are looking to empower people to be both consumers and creators. However, for the sake of this discussion, I want to focus on the consumer sides. As mentioned, our goal is to focus on user growth. But I want to understand if we are looking to acquire more 1s"See full answer

Nitesh N. - "I would ask/investigate the following: Is this our core competancy of our company How long would it take to develop it in house and how much would it cost what will be the time to market of this feature or service when developed in house what is long term vision of this solution - do we expect that this will grow into becoming a major revenue stream for the company in future and the future of the company will be tied to it? What is our track record as a company building such a sol"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. This could be confused with an expansion problem, but it's only asking for the risks. You should be thorough with the risks and identify as many as possible. Let's go over one possible solution: > Expanding to China could be a huge opportunity for Netflix, but it's definitely risky. I'd love to go over a few risks that we should consider. To me, the biggest risks are:Censorship > Chinese compet"See full answer

Aniket B. - "Firstly lets note down the ways of monetization - Promotional Ads Paid Filters and AR effects Influencer promotional fee Instagram Additional Tools for Creators - subscription basis (analytics and management) > many influencers also run their own promotional campaigns to gain more and more followers on their handles - Instagram can use this opportunity (e-commerce sites ranking algorithm of different items/sellers) > promotional ads can affect slightly on user engagement but accord"See full answer

Amit S. - "Fast food service Good service application."See full answer

Ben G. - "Mobile typically involves creating designs optimized for smaller screens and touch-based interactions, while desktop designs are optimized for larger screens and mouse-based interactions. Mobile Pros: Greater accessibility: Mobile apps can be used anywhere, as long as the user has their phone. This makes them convenient for people whose rhythm of life is relatively high and requires quick and convenient access to modern technology, services, and gadgets. Wider audience: There are"See full answer

Rev - "watch time = #users x avg videos/user x avg duration of video x % watched #users - already huge can't affect more avg videos/ users - sticky videos (interactive video content form + promoting youtube shorts in recommendations) avg duration of video - double edged sword (quick summaries of long videos) % watched - reduce unecessary ads + improvise and provide native advertising gamification - to win points after reaching a daily target + few days of free premium create a viral trend/ video"See full answer

Patrick M. - "First thing I would like to consider is what is the potential opportunity to building an apps marketplace. Questions I would ask are: What’s the current user base of Microsoft Office Suite? What is that in revenue? Is it growing or declining? Where are users going to if they’re leaving? What are the most popular and least popular apps used in the Office suite? What are other apps that Microsoft Officer users use outside of the suite? Assuming that Microsoft Office has a massive us"See full answer

Exponent - "This is a Strategy Question, which asks you to justify high-level business decisions and strategy. There's no set formula, but we recommend proposing at least three different reasons to answer the question. Let's go over one possible solution: > If I were TikTok, I would look to monetize it similar to Instagram, Twitter, and Facebook: through dedicated ad channels.Specifically having pre-roll ads appear on open, and ads appear in-feed every few videos. TikTok is the perfect platform to lever"See full answer

Patrick K. - "Full travel packages. Flight + hotel + experiences. They have all the data in the world to scrape to see some of the top places to visit in each city or country. Coupled with the ability to find the cheapest flights to make these trips affordable."See full answer

Anand T. - "Use face recognition as a preliminary step"See full answer

Jacob C. - "Clarifying Questions: What currently defines profile completion? Does it have to be 100% completion or something like 80% of all available profile attributes. Or is it some specific set of must-have profile attributes like bio, current job, previous experience, etc. May I know some successful things that are helping users complete their profiles today and some unsuccessful ones as well that we tried but did not show lift in profile completion metrics? Goal: Engagement from free u"See full answer

Prasanth R. - "I will charge them based on subscription basis per user/per month with aggressive pricing."See full answer

Akhil S. - "solving too much demand and not enough supply; look at how many users are unable to find a ride within a reasonable amt of time (to be defined) would would increase prices everytime someone doesn't get a ride at small intervals. In a few minutes, the prices would increase to an equilibrium."See full answer

Andrea M. - "Asked clarifying questions to understand why we want to do this. Said building is too labor intensive and AirBnB has years of experience in this. Said buying a company is probably too expensive and doesn't address why we're doing this to begin with. I said partnering with a travel company might be the best move."See full answer