Top Product Manager Interview Questions

Alibi M. - "I would answer this question using MECE framework: Profit = Revenue - Costs. Revenue = # customers * price In case of the trading platform, this could be translated into avg. trading activity per user * avg. commission rate . Ask if there has been any recent change to Active users or their trading activities. Similarly, ask if the commission rate has been changed recently. Based on this information, you can then identify the problem and get to the root cause of this. Similarly with Costs. "See full answer

Nikita B. - "Mission for TikTok shop is to increase brand growth and sales. TikTok gives platform to these brands/advertiser to market their products via influencers/creators to be able to sell their products faster and users on tiktok platform(mainly Gen-z) are motivated to make inspirational based discovery of products and purchase them So main objective for TikTok shop could be Increase sales for diverse brands So, some of the metrics to consider would be: no of orders placed per week"See full answer

Exponent - "The key to this is to be concise and specific. You won't need to code as a product manager, but understanding technology is important. Only give enough information to validate your knowledge. By speaking too much, you may make a mistake (if you're not technical). > Sure! I'll list the first five I can think of off the top of my head. There's a login endpoint that logs a user in, a signup endpoint to sign up a user, there's likely an endpoint to grab a list of songs to display in a playlist, a su"See full answer

Neha A. - "What is the goal of FB as a company, how does marketplace help. Who are the different users (Sellers and buyers. Also mention advertisers). Sellers can be artists or small/ home business owners. they also also be infrequent sellers who come to FB marketplace when they are moving cities or moving to a new location. Buyers can be low and high engagement. We will focus on sellers - if more sellers come on the platform, it will attract buyers, generate sales, and spin the flywheel. Also, if a sel"See full answer

Ben G. - "Situation - A time I saw a peer struggling was while I was at Google working in Mountain View. A fellow colleague of mine was consistently not meeting standards in his performance reviews and wasn’t sure why. He was upset because Google was his dream company and he wasn’t sure how to improve based on his feedback. Task - I was tasked to design a based VUI framework for our discovery space on smart displays. This colleague was acting as the VUI lead for the project while I acted as t"See full answer

John F. - "Building data centers in outer space is a concept that has been talked about for a few years now. However, to my knowledge, no one has yet succeeded in building one. In order to simplify this case, I am going to only investigate putting Azure Disk Storage into the cloud. To determine if this is a viable scenario for Azure, I will examine why Azure may want to pursue building a data center in outer space, the technological feasibility, and finally, a potential market for this service. Business D"See full answer

Varun S. - "Question: You'e a PM at Meta. Design a product for users to find a handyman. Clarifying questions: Why does Meta want to build this? A: Up to you to decide that, hoping to here you say why. When: No fixed duration for release. Market: I'd like to focus on a developed market, where technology reach is wider and people are more at ease with using online platforms for tasks. Maybe focus on the US market to start with. Standalone app - We will need to distinguish ourselves and create an identity"See full answer

Roy C. - "Note: This is my answer that I generated loosely while I was practicing this question. I didnt want to go down the product design framework as this is more of an execution question, so I came up with my own zombified framework to focus more on strategy + execution. Open to feedback on my answer - understand its not the most perfect! Question: How would I launch a digital library product as a Google PM Clarifications: Standalone product? : standalone Region specific: No (up to me) Goa"See full answer

Rahul J. - "Target market \# of users: Almost every household requires groceries Frequency of problem: Groceries are a perishable item and is bought frequently to be consumes fresh Importance of problem: Groceries are a necessity for survival - so it's a highly important problem Internal company assessment Assuming this has to be built by Facebook. It marginally aligns with the company mission and existing business model of ads driven revenue Players in ecosystem: Grocery suppliers, User (consum"See full answer

Kari J. - "I got this question in my Mini-Case today. I was a little confused because even though I asked a few clarifying questions -- it didn't clarify much! :-) My response was to what was shown on screen -- a mock of the current process (five modal windows) and a mock of a new single modal. THe ask for this was what do you like and dislike in the mock for the new. I will admit that it would have been easy to say what was wrong with the current process - but since the ask was for the new mock, and"See full answer

Anand K. - "Clarify: First, is there a budget or timeline I should be aware of? This will allow me to understand if we should build an MVP version of X product, or if we have the freedom to make it a bit more layered/complex. No budget/timeline Next, I want to define child care: we can be talking about after-school day care many private and public schools provide. We can also be talking about child care businesses that will look after children during business hours. There are some education"See full answer

Geet B. - "Prompt: Define success of reels How do I investigate if reels engagement is up by x, posts are down by y Clarification: What is reels: video experience on explore page, play page. Can have comments, likes etc. Why was it launched: to promote engagement on the app, 'addictive sessions back to back. Product goal: Increase in app time, drive stickiness. Big picture: Instagram launched reels post tiktok style success, way to saving market share Define success"See full answer

Tanu M. - "Clarifying Questions : Am I the PM at google ? Yes, For which country Airport are we designing this? Lets assume its a new product so we will design it for the US airports and later expand to other countries. GTM : When do we need to launch this product? Do we have any time constraints ? Lets assume one year I am assuming why google wants to enter in this space is because it is an untapped market and google can revolutionize the market with some of the most emerging tehnologies by e"See full answer

Ruth J. - "Provided an overview of IG Search and the value it provides for users Gave 3 metrics that I would consider when determining success Shared the metric that I would use as the north star Got a follow up question. If users were clicking on irrelevant results from their search would that affect your metrics and how would you deal with that Do you think it is a bad thing if users use search to search for something, get irrelevant results and perform an action based on that?"See full answer