Product Design Interview Questions

Jason C. - "The VR/AR industry is poised to explode and a wearable tech has steadily entered the mainstream. As a CEO of a healthtech startup, I would build a product that serves both industries - the 'middleware' between the plethora of smart watches / fitness trackers and the increasing number of VR/AR workout applications. This product would make it easy for apps to record key health metrics for their users without integrating with the countless wearable tech brands on the market."See full answer

Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a marketplace. Let's go over the Favorite Product formula before we begin: Choose a product and briefly explain what it is Who are the users? What are their pain points? How did competitors solve it in the past? How does this product address these pain points differently and better? How would you improve it/make it better? Summarize Let's start! Choose a"See full answer

Dan D. - "Used CIRCLES framework, and broke it into 3 age groups."See full answer

Ben G. - "Ask Follow up Questions Is this for specific type of user or open? Do we have any past research that has been done? Do we have an idea of company and user goals? Do we have metrics of success? Are there any existing constraints? Why  |  5 min Why is this product or feature important? How does this product benefit customers? What business opportunities does it create? What is our hypothesis? What are our company goals? Who  |  3 min Who are the different types"See full answer

Roopesh N. - "Goal: What product would I build next Who am I? I am Disney's head of technology Focus: Theme parks Geolocation: Pilot in the US and then roll out across the globe Eco-system>>>User>>>Pain points are>>>Solution>>>MVP>>>Launch metrics> Guardrails Eco System Customers Direct Suppliers, vendors to DIS In-Direct suppliers (Hotels, restaurants, etc.) DIS- Service User ( TAM, underserved, Frequency) Customers Families, including Children ( L, L, L) Couples(S,L, M) Si"See full answer

Product V. - "Clarifying QQ What do you mean by Smart - Lets say it means its connected Am I the google PM - yes Will we own the hardware part or this will be developed by any vendor/partner - Say vendor on requirements from google Any specific market - USA What is the overall goal - Enter the new market with driving better adoption and enhanced experience through the users Any specific piece of furniture - No you are free to assume Thanks for all the clarifying QQ Lets say for this exa"See full answer

Brody C. - "Honestly, I was a bit all over the place with this one. My structure was: Meta Mission Audiences Thinking about journeys and pain points (TAM + Unmet Needs) Brainstorm solutions Prioritize solutions MVP - Measure of success Risks and tradeoffs The interviewer kept trying to derail the conversation. I chose Group Volunteers (a group of people who want to volunteer together) as the audience, and in hindsight it was a poor choice. Because I chose that over individuals, I couldn't narrow down"See full answer

Varija R. - "Uncontrolled fellow passenger behaviour Dirty and unmaintained seat fabrics Disconnected train coaches limiting even distribution of passengers"See full answer