"We've identified the problem as a Design a Product question. Use the following framework for tackling these types of questions:
Ask Clarifying Questions
Identify users, behaviors, and pain points
State product goal
Identify current solutions
Brainstorm new solutions
Evaluate solutions
Measure success
Summarize
We'll go through each of these step by step.
Ask Clarifying Questions
The PM interview isn't about your ability to come up w"
Exponent - "We've identified the problem as a Design a Product question. Use the following framework for tackling these types of questions:
Ask Clarifying Questions
Identify users, behaviors, and pain points
State product goal
Identify current solutions
Brainstorm new solutions
Evaluate solutions
Measure success
Summarize
We'll go through each of these step by step.
Ask Clarifying Questions
The PM interview isn't about your ability to come up w"See full answer
"Clarifying QQ
What is the definition of children - Say age 8-13
Are we referring to the writing pen - Ball or fountain - Feel free to make assumption
Are we designing for the first time writing experience - Feel free to make an assumption
What is the overall goal here - Allow children to experience with pen
Any specific country or region - Say International
I will take India and then we can design something on the similar lines for the developing world - something that wi"
Product V. - "Clarifying QQ
What is the definition of children - Say age 8-13
Are we referring to the writing pen - Ball or fountain - Feel free to make assumption
Are we designing for the first time writing experience - Feel free to make an assumption
What is the overall goal here - Allow children to experience with pen
Any specific country or region - Say International
I will take India and then we can design something on the similar lines for the developing world - something that wi"See full answer
"Assumptions: timeline will be open, both platforms, target is globally. and specifically working with Nike App for shopping
Company goal: Goal of Nike is to "Just Do It" as well as anybody can be an athlete, *Goal is open, so the purpose of the app is to allow users to see new items at hand and shop Nike process,
Target Segment: 1. Frequent Users 2 First Time users. a. First time users downloading app. 2b. User who have already purchased an order and use the app to see shopping history.
User J"
Anonymous Giraffe - "Assumptions: timeline will be open, both platforms, target is globally. and specifically working with Nike App for shopping
Company goal: Goal of Nike is to "Just Do It" as well as anybody can be an athlete, *Goal is open, so the purpose of the app is to allow users to see new items at hand and shop Nike process,
Target Segment: 1. Frequent Users 2 First Time users. a. First time users downloading app. 2b. User who have already purchased an order and use the app to see shopping history.
User J"See full answer
Product Design
System Design
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"Identify the best platform to reach millennials (Youtube, Instagram).
Run a survey/ research on pain points millennials are facing in the smart home products sector
Identify a product that gives the most value with optimal effort
Build and Launch
The marketing team should use the same platform to identify key influencers on social platforms and use an emotional connection to millennials with an ad campaign"
Bipin G. - "Identify the best platform to reach millennials (Youtube, Instagram).
Run a survey/ research on pain points millennials are facing in the smart home products sector
Identify a product that gives the most value with optimal effort
Build and Launch
The marketing team should use the same platform to identify key influencers on social platforms and use an emotional connection to millennials with an ad campaign"See full answer
"clarify question- do you want me to focus on Home, wearables, automotive or any specific IOT product?
Interviewer - whichever you want to focus
Rephrase:
So I believe our goal is to make life easier for users using Internet of things (IOT) product. Does that sound good?
Interviewer - Yes
Ok so if I understand it, I can focus on any IOT product. For me Internet of things product is the one which is smart and connects to internet and makes people day to day tasks easy.
With evolution of 5G Interne"
Priyank S. - "clarify question- do you want me to focus on Home, wearables, automotive or any specific IOT product?
Interviewer - whichever you want to focus
Rephrase:
So I believe our goal is to make life easier for users using Internet of things (IOT) product. Does that sound good?
Interviewer - Yes
Ok so if I understand it, I can focus on any IOT product. For me Internet of things product is the one which is smart and connects to internet and makes people day to day tasks easy.
With evolution of 5G Interne"See full answer
"Few follow-up questions
Why is this product being built?
As a lot of customers don't pay much attention when asked for feedback on a service. It is not their priority to provide feedback
Is this feedback for a product or a service?
A product
What type of product is this? An app on phone? Website?
Can be anything
My responses below
Goal is to ensure that the feedback on products are got.
Customer segments are B2B, B2C customers. I have chosen the B2B customers.
Problem statements inv"
Vennam A. - "Few follow-up questions
Why is this product being built?
As a lot of customers don't pay much attention when asked for feedback on a service. It is not their priority to provide feedback
Is this feedback for a product or a service?
A product
What type of product is this? An app on phone? Website?
Can be anything
My responses below
Goal is to ensure that the feedback on products are got.
Customer segments are B2B, B2C customers. I have chosen the B2B customers.
Problem statements inv"See full answer
"Since there is ample amount of data, there are various options to use them :
Track travellers : Using traffic data coupled with user's GPS, in consent with the user, find the user's exact spot, this can be valuable in case of emergencies or tracking a school bus.
Better ticketing : I understand that the notion is to NOT build anything with navigation, however if we have all data on the traffic, data analytics can predict if particular routes are used most, say if three connection routes a"
Googlepm 1. - "Since there is ample amount of data, there are various options to use them :
Track travellers : Using traffic data coupled with user's GPS, in consent with the user, find the user's exact spot, this can be valuable in case of emergencies or tracking a school bus.
Better ticketing : I understand that the notion is to NOT build anything with navigation, however if we have all data on the traffic, data analytics can predict if particular routes are used most, say if three connection routes a"See full answer
"House buy is time-consuming and complex. (too many steps involved, from selecting a house, to agent, loan, closing, moving, knowing the place and people to settling down). Lets leverage power of fb and socialness to simplify house buying. we will create product for that
users for home buying
buyer ( for sake of simplicity - assume employed family with kids. local buyer)
seller
agent
user flow for buying:
Market research: understand the market, research area (friends, family ta"
Praveen V. - "House buy is time-consuming and complex. (too many steps involved, from selecting a house, to agent, loan, closing, moving, knowing the place and people to settling down). Lets leverage power of fb and socialness to simplify house buying. we will create product for that
users for home buying
buyer ( for sake of simplicity - assume employed family with kids. local buyer)
seller
agent
user flow for buying:
Market research: understand the market, research area (friends, family ta"See full answer
"Designing a smart fridge is something we can compare with designing our smart phone, obviously which is not as handy as our mobile phones. I can design in such a way that it is operated through our mobile phone. for ex, if we are out of town instead of worrying about the condition of the items in the fridge we can stay close with just one click away, while coming to product installation then I would say instead of taking a lot of time in searching the items, showcase a display where a list of it"
Soundharya S. - "Designing a smart fridge is something we can compare with designing our smart phone, obviously which is not as handy as our mobile phones. I can design in such a way that it is operated through our mobile phone. for ex, if we are out of town instead of worrying about the condition of the items in the fridge we can stay close with just one click away, while coming to product installation then I would say instead of taking a lot of time in searching the items, showcase a display where a list of it"See full answer
"Make it easier for creators to create content by introducing easier to use tools such as : video editor, filters, audio/video mixing using different layover speeds. This would encourage new creators to jump onto the spotlight bandwagon.
Make it easier for consumers of spotlight content to search relevant content that they would find entertaining and keep coming back for. Build recommendation algorithms that suggests content that users are likely to enjoy based on their view /engagement his"
Ozark - "Make it easier for creators to create content by introducing easier to use tools such as : video editor, filters, audio/video mixing using different layover speeds. This would encourage new creators to jump onto the spotlight bandwagon.
Make it easier for consumers of spotlight content to search relevant content that they would find entertaining and keep coming back for. Build recommendation algorithms that suggests content that users are likely to enjoy based on their view /engagement his"See full answer
"This is a Favorite Product question with a slight twist. We have a constraint: picking a subscription-based product. This should be relatively easy since most of us are subscribed to at least one of these services. Let's go over the Favorite Product formula before we begin:
Choose a product and briefly explain what it is
Who are the users?
What are their pain points?
How did competitors solve it in the past?
**How does this product address these pain points dif"
Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a subscription-based product. This should be relatively easy since most of us are subscribed to at least one of these services. Let's go over the Favorite Product formula before we begin:
Choose a product and briefly explain what it is
Who are the users?
What are their pain points?
How did competitors solve it in the past?
**How does this product address these pain points dif"See full answer
"Museums are multi-revenue organizations. They dont have much or any profits in the process but thats becuase they dont want to either. All the money pretty much goes to operational costs required to be a well maintained place of exhibit.
Lets consider the sources they currently "make" the money from-
governments(national and/or state)
private donors and trustees
heritage organizations with their lottery fundings
self channels like admission/entry fees, tickets for exhibitions, gift s"
Debajyoti B. - "Museums are multi-revenue organizations. They dont have much or any profits in the process but thats becuase they dont want to either. All the money pretty much goes to operational costs required to be a well maintained place of exhibit.
Lets consider the sources they currently "make" the money from-
governments(national and/or state)
private donors and trustees
heritage organizations with their lottery fundings
self channels like admission/entry fees, tickets for exhibitions, gift s"See full answer