"Identify the best platform to reach millennials (Youtube, Instagram).
Run a survey/ research on pain points millennials are facing in the smart home products sector
Identify a product that gives the most value with optimal effort
Build and Launch
The marketing team should use the same platform to identify key influencers on social platforms and use an emotional connection to millennials with an ad campaign"
Bipin G. - "Identify the best platform to reach millennials (Youtube, Instagram).
Run a survey/ research on pain points millennials are facing in the smart home products sector
Identify a product that gives the most value with optimal effort
Build and Launch
The marketing team should use the same platform to identify key influencers on social platforms and use an emotional connection to millennials with an ad campaign"See full answer
"clarify question- do you want me to focus on Home, wearables, automotive or any specific IOT product?
Interviewer - whichever you want to focus
Rephrase:
So I believe our goal is to make life easier for users using Internet of things (IOT) product. Does that sound good?
Interviewer - Yes
Ok so if I understand it, I can focus on any IOT product. For me Internet of things product is the one which is smart and connects to internet and makes people day to day tasks easy.
With evolution of 5G Interne"
Priyank S. - "clarify question- do you want me to focus on Home, wearables, automotive or any specific IOT product?
Interviewer - whichever you want to focus
Rephrase:
So I believe our goal is to make life easier for users using Internet of things (IOT) product. Does that sound good?
Interviewer - Yes
Ok so if I understand it, I can focus on any IOT product. For me Internet of things product is the one which is smart and connects to internet and makes people day to day tasks easy.
With evolution of 5G Interne"See full answer
"Clarify:
Can I assume I’m a PM at Amazon for the wishlist feature?
What is the wishlist feature?You can create a wishlist for yourself of items you want to buy later
You can create a wishlist for other people you are shopping for (ex. Christmas, birthdays, etc)
You can share this wishlist with others
How are we defining “improvement”? (I’m assuming I’m responsible for coming up with the definition)
Why do we want to improve the wishlist feature in particular? (Again, I’m responsible"
Kay T. - "Clarify:
Can I assume I’m a PM at Amazon for the wishlist feature?
What is the wishlist feature?You can create a wishlist for yourself of items you want to buy later
You can create a wishlist for other people you are shopping for (ex. Christmas, birthdays, etc)
You can share this wishlist with others
How are we defining “improvement”? (I’m assuming I’m responsible for coming up with the definition)
Why do we want to improve the wishlist feature in particular? (Again, I’m responsible"See full answer
"Assumptions: timeline will be open, both platforms, target is globally. and specifically working with Nike App for shopping
Company goal: Goal of Nike is to "Just Do It" as well as anybody can be an athlete, *Goal is open, so the purpose of the app is to allow users to see new items at hand and shop Nike process,
Target Segment: 1. Frequent Users 2 First Time users. a. First time users downloading app. 2b. User who have already purchased an order and use the app to see shopping history.
User J"
Anonymous Giraffe - "Assumptions: timeline will be open, both platforms, target is globally. and specifically working with Nike App for shopping
Company goal: Goal of Nike is to "Just Do It" as well as anybody can be an athlete, *Goal is open, so the purpose of the app is to allow users to see new items at hand and shop Nike process,
Target Segment: 1. Frequent Users 2 First Time users. a. First time users downloading app. 2b. User who have already purchased an order and use the app to see shopping history.
User J"See full answer
"Since there is ample amount of data, there are various options to use them :
Track travellers : Using traffic data coupled with user's GPS, in consent with the user, find the user's exact spot, this can be valuable in case of emergencies or tracking a school bus.
Better ticketing : I understand that the notion is to NOT build anything with navigation, however if we have all data on the traffic, data analytics can predict if particular routes are used most, say if three connection routes a"
Googlepm 1. - "Since there is ample amount of data, there are various options to use them :
Track travellers : Using traffic data coupled with user's GPS, in consent with the user, find the user's exact spot, this can be valuable in case of emergencies or tracking a school bus.
Better ticketing : I understand that the notion is to NOT build anything with navigation, however if we have all data on the traffic, data analytics can predict if particular routes are used most, say if three connection routes a"See full answer
"House buy is time-consuming and complex. (too many steps involved, from selecting a house, to agent, loan, closing, moving, knowing the place and people to settling down). Lets leverage power of fb and socialness to simplify house buying. we will create product for that
users for home buying
buyer ( for sake of simplicity - assume employed family with kids. local buyer)
seller
agent
user flow for buying:
Market research: understand the market, research area (friends, family ta"
Praveen V. - "House buy is time-consuming and complex. (too many steps involved, from selecting a house, to agent, loan, closing, moving, knowing the place and people to settling down). Lets leverage power of fb and socialness to simplify house buying. we will create product for that
users for home buying
buyer ( for sake of simplicity - assume employed family with kids. local buyer)
seller
agent
user flow for buying:
Market research: understand the market, research area (friends, family ta"See full answer
"This is a Favorite Product question with a slight twist. We have a constraint: picking a subscription-based product. This should be relatively easy since most of us are subscribed to at least one of these services. Let's go over the Favorite Product formula before we begin:
Choose a product and briefly explain what it is
Who are the users?
What are their pain points?
How did competitors solve it in the past?
**How does this product address these pain points dif"
Exponent - "This is a Favorite Product question with a slight twist. We have a constraint: picking a subscription-based product. This should be relatively easy since most of us are subscribed to at least one of these services. Let's go over the Favorite Product formula before we begin:
Choose a product and briefly explain what it is
Who are the users?
What are their pain points?
How did competitors solve it in the past?
**How does this product address these pain points dif"See full answer
"Designing a smart fridge is something we can compare with designing our smart phone, obviously which is not as handy as our mobile phones. I can design in such a way that it is operated through our mobile phone. for ex, if we are out of town instead of worrying about the condition of the items in the fridge we can stay close with just one click away, while coming to product installation then I would say instead of taking a lot of time in searching the items, showcase a display where a list of it"
Soundharya S. - "Designing a smart fridge is something we can compare with designing our smart phone, obviously which is not as handy as our mobile phones. I can design in such a way that it is operated through our mobile phone. for ex, if we are out of town instead of worrying about the condition of the items in the fridge we can stay close with just one click away, while coming to product installation then I would say instead of taking a lot of time in searching the items, showcase a display where a list of it"See full answer
"Started with the clarifying questions. Then discussed the following with the panel:
Goal
Users
Use Cases
Features
Priority
Metrics to measure the success"
Apurv M. - "Started with the clarifying questions. Then discussed the following with the panel:
Goal
Users
Use Cases
Features
Priority
Metrics to measure the success"See full answer
"Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices.
Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"
Anonymous Dove - "Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices.
Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"See full answer
"Museums are multi-revenue organizations. They dont have much or any profits in the process but thats becuase they dont want to either. All the money pretty much goes to operational costs required to be a well maintained place of exhibit.
Lets consider the sources they currently "make" the money from-
governments(national and/or state)
private donors and trustees
heritage organizations with their lottery fundings
self channels like admission/entry fees, tickets for exhibitions, gift s"
Debajyoti B. - "Museums are multi-revenue organizations. They dont have much or any profits in the process but thats becuase they dont want to either. All the money pretty much goes to operational costs required to be a well maintained place of exhibit.
Lets consider the sources they currently "make" the money from-
governments(national and/or state)
private donors and trustees
heritage organizations with their lottery fundings
self channels like admission/entry fees, tickets for exhibitions, gift s"See full answer
"Identify the constraints
AR - definition
College tour - definition (purpose - college application/college selection)
Users
College applicant/parents
Tour guide
Use Cases
How does the college experience feel like in different seasons
College experience in events, festivals, educational fairs
Stimulate college sports events
Mission statement - Sell the college to candidate in the best possible way
Solutions
At sports center, I can view the past games and experien"
Parag - "Identify the constraints
AR - definition
College tour - definition (purpose - college application/college selection)
Users
College applicant/parents
Tour guide
Use Cases
How does the college experience feel like in different seasons
College experience in events, festivals, educational fairs
Stimulate college sports events
Mission statement - Sell the college to candidate in the best possible way
Solutions
At sports center, I can view the past games and experien"See full answer