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Product Marketing Manager Product Design Interview Questions

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Asked at Meta (Facebook) • 4 years ago
How would you improve the Facebook login product?
Product Marketing Manager
Product Design
2 answers I was asked this
"Clarifying Questions FB login is the feature that allows a user quickly create a login in a third party application using existing information from FB - YES For whom do we want to improve the product / feature - You choose On what platform mobile / desktop - Mobile Any specific geography - US Any specific user demographic - NO What is the goal of the improvement (acquisition, engagement, retention, monetization) - engagement & retention Outline: Who are the users"
R K. - "Clarifying Questions FB login is the feature that allows a user quickly create a login in a third party application using existing information from FB - YES For whom do we want to improve the product / feature - You choose On what platform mobile / desktop - Mobile Any specific geography - US Any specific user demographic - NO What is the goal of the improvement (acquisition, engagement, retention, monetization) - engagement & retention Outline: Who are the users"See full answer
Product Marketing Manager
Product Design
Asked at Apple • 4 years ago
What is one feature in your phone that you would improve?
Product Marketing Manager
Product Design
2 answers I was asked this
"I'd like the phone to suggest actions according to the time of the day. For example: open in the morning the WhatsApp group of my daughter's class, at 4 o'clock suggest calling the after school teacher so she'll send my daughter to the school's gate, etc."
Adi S. - "I'd like the phone to suggest actions according to the time of the day. For example: open in the morning the WhatsApp group of my daughter's class, at 4 o'clock suggest calling the after school teacher so she'll send my daughter to the school's gate, etc."See full answer
Product Marketing Manager
Product Design
Asked at Meta (Facebook) • 4 years ago
Design a better email experience. How would you prioritize multiple ideas?
Product Marketing Manager
Product Design
1 answer I was asked this
"Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices. Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"
Anonymous Dove - "Do first: These are the ideas that have high urgency and high impact. They are your top priorities that you should work on as soon as possible. For example, an idea in this quadrant could be to implement a responsive design that adapts to different screen sizes and devices. Schedule: These are the ideas that have low urgency and high impact. They are important but not urgent, so you can plan to work on them later. For example, an idea in this quadrant could be to create an email styl"See full answer
Product Marketing Manager
Product Design
Asked at Lyft • 4 years ago
What is your favorite loyalty program?
Product Marketing Manager
Product Design
1 answer I was asked this
"Starbucks"
Dominique H. - "Starbucks"See full answer
Product Marketing Manager
Product Design
Asked at Box • 4 years ago
How do you measure product marketing success?
Product Marketing Manager
Product Design
1 answer I was asked this
"By ROMI/CAC and revenue"
Alexander S. - "By ROMI/CAC and revenue"See full answer
Product Marketing Manager
Product Design

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Asked at Google • 4 years ago
Design a virtual reality product for individuals with disabilities.
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design
Asked at Coursera • 4 years ago
How would you increase retention for Coursera's self-service model for teams?
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design
Asked at Pure Storage • 4 years ago
Pick your favorite product and articulate its value proposition.
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design
Asked at Coursera • 4 years ago
How would you target consumers to drive enterprise sales?
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design
Asked at Coursera • 4 years ago
How would you segment website visitors to optimize self-service signups?
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design
Asked at Coursera • 4 years ago
How would you position Coursera's enterprise offerings?
Product Marketing Manager
Product Design
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Product Marketing Manager
Product Design