Product Design Interview Questions

Anonymous Hummingbird - "Q: How do we know that they spend too much time in the app? A: User research/Qualitative survey goal: decrease dissatisfaction that they spend too much time in IG Persona's, lets segment based on usage: New users: just signed up and getting the hang of it lurkers: don't post or engage, just follow contributors: post occasionally (stories + posts) super users/micro influencers: post daily, engage with commenters, spend a lot of time in discover tab IG mission statement is to capture and s"See full answer

M N. - "Driver retention is important to ensure growth since we need healthy retention of existing drivers while we acquire new drivers so that we meet growing demand. Should we look at a specific driver segment to improve retention? We might divide the drivers by their age on the platform: New drivers(less than 3 months since first ride), Medium age (3mos to 1 year), Long term(1+ years). Let's focus on the medium term since I assume them to be the biggest segment. Now lets try to list out possible pr"See full answer

Pm P. - "Alexa: Is the virtual assistant that runs on amazon smart speakers as well as on other devices. Clarification on goals/Objectives: What would the goal at that point of time be? Is it increase in revenue ? Either via new customers i.e. adoption or Increasing the wallet share of the customer? Increasing the sales ordered via Alexa ? Why do people want to use Alexa? To get answers, make their lives easier by automating activities within their home Integrates with amazon account so"See full answer

Amy M. - "Before we head into this - let's redefine this question to identify some objectives and key results: re-Design FB security privacy intimacy a few questions I want to clarify are: Is this for desktop, mobi web, or apps? Apps Is this for US only? Yes May I assume some resources available for me? Such as Designers, Data Scientists, Developers? Sure ----- Okay let me think about this for a min ---- I'd like to start off by: Thinking about th"See full answer

Beginner P. - "Skeleton: Mission Metrics to improve User segments & the segment with most impact User journey Pain points and opportunities Features/solutions & prioritization Starting with Twitter's mission, "the power to create and share ideas & information without any barriers", we are looking to empower people to be both consumers and generators of content. Are these users interacting with Twitter on the website or the mobile app? [Clarifying with interviewer, who answers mobile app.] "See full answer

Surbhi G. - "Goal - Use latest technology to efficiently drive DMV processes User landscape - DMV Employees Public Clarify if we designing for employee productivity, employee shifts, automate internal processes for DMV OR for Public who uses DMV services Lets assume it is for Public. So My prompt and new goal becomes: DMV app to reduce foot traffic to DMV by automating processes online Is that correct to assume? User Journey today: User walkins to DMV -> A User takes online appointment -> Fill sin"See full answer

Sandeep B. - "This is my first attempt. Requesting feedback - Design a bookshelf for the users. I would like to create a framework to solve this problem and follow it. It will have the below sections - Goals User Persona Use Cases Pain Points Features Prioritization Metrics Few clarifying questions - What is the objective of doing this? (User engagement, matching a product that a competition has just launched) What type of industry we are in? (Are we a furniture design company, ar"See full answer

Unicorn 2. - "Clarifying questions: What is leisure travel? Assuming : Travel for vacation not business What is the vision/mission of the company that we are developing this for (I would like to keep this as an anchor to any users, pain points, solutions that we pick) Assuming : Brand new company - startup. Nothing specific in vision/mission for now. When we say travel user experience -> Do we have an existing product that we want to improve on? Is yes, is there any particular complaint or metric issue rel"See full answer

Megha V. - "Assumptions, company, industry, external, customers, problems, solutions, metrics Company is microsoft, its vision is to help people and organization to achieve their full potential by increasing productivity . Task management - there are many products like notes, google task etc which exist but no one is market leader. A user had a list of tasks which she wants to complete by Y deadline and their is prirotization among these and could be categorized Task - start day, end day, estimated time to"See full answer

M N. - "Goal: Merchant growth. Any new market/category? downstream is revenue growth Users: small, medium, large (plus) Focusing on small - biggest, highest need rn Focus on small - entrepreneurs, offline to online, switchers picking entre Needs: onboarding catalog creation inventory mgmt order mgmt fulfillment Not enough tech resources for marketing&ads onboarding personalized onboarding based on product,size,location,experience, target segment s"See full answer

Ben G. - "A more senior answer -> influencing stakeholders Defining who stakeholders will be and roles and responsibilities early one Identifying timelines and roadmapping Identifying key business needs and how they related to core product Identifying how the project will be successful (KPIs) Identify business, user and product goals Speaking your stakeholder’s language, build empathy by discovery and understanding their motivations and make them a part of the co-creation process (ie calc"See full answer

Hustle - "What does Netflix do? Netflix is a global entertainment company that produces and streams movies, TV shows, and documentaries. In recent years, it has also expanded into games and short-form content to increase engagement and strengthen its ecosystem. Why introduce podcasts? Netflix’s mission is to entertain the world. Podcasts offer a new, low-effort way for users to engage with Netflix’s stories and creators, especially during non-screen moments like commuting, exercising, or cooking. In"See full answer